Organic Department Manager

About Direct Online Marketing (DOM)

Since our foundation in 2006, DOM has helped businesses grow through data-driven digital marketing campaigns. We emphasize a disciplined, transparent approach — and we won’t be out-communicated.

If you want to experience what it's like to work at a full-service digital marketing agency that does things a little differently than you’ve experienced in the past, we want to meet you!

As the Organic Department Manager, you’ll lead the strategic vision, processes, and performance of DOM’s organic marketing services. You will guide a team of digital marketing professionals, enhance our service offerings, and ensure that client campaigns deliver meaningful, measurable results. You’re energized by solving complex problems, improving workflows, elevating team capabilities, and helping clients achieve long-term growth.

What You’ll Do

Our clients rely on DOM to drive organic visibility, revenue growth, and long-term digital performance. As the Organic Department Manager, you will own both the day-to-day operations and the strategic direction of the department.

Your work will include:

Department Leadership & Strategy

• Owning the daily operations and long-term vision for the department. This includes our services such as SEO, GEO, CRO, and email marketing.


• Leading department initiatives that elevate service quality, performance outcomes, and scalability.


• Developing and refining processes and workflows to improve team efficiency and client results.


• Identifying new opportunities to expand capabilities, enhance expertise, or strengthen client offerings.
  
  

Client Success & Performance Management

• Proactively reviewing client strategies and performance across client accounts.


• Demonstrating true ownership of client outcomes — investigating issues, identifying root causes, and implementing solutions.


• Ensuring consistent communication of progress, insights, and opportunities with internal teams and stakeholders.
  
  

Team Leadership (LMA)

• Managing, mentoring, and developing a team of 5–10 SEO specialists.


• Fostering a culture of accountability, collaboration, innovation, and curiosity.


• Providing guidance, performance feedback, and ongoing professional development support.
  

Who You Are

You bring advanced SEO expertise, strong leadership experience, and a track record of driving results for clients across various industries and business models. You’re energized by improving systems, staying up to date on digital marketing and AI search trends, growing team members, and delivering strategic impact.

Here’s what we’re looking for:

Experience & Expertise

• 5+ years of hands-on SEO experience across diverse industries, platforms, and business goals.


• 3+ years of management experience overseeing team performance, workload, and professional development.


• Advanced understanding of SEO strategy, technical SEO, content optimization, and the impact of Google algorithm updates.


• Strong marketing foundation with the ability to connect SEO efforts to broader business goals.


• Experience working with common CMS platforms (WordPress, HubSpot, Shopify).


• Advanced proficiency in analytics and SEO tools (Google Analytics, Google Search Console, SEMrush, and similar platforms).


• Strong written and verbal communication skills, with the ability to distill insights and present recommendations clearly.
  
  

Work Style & Traits

• High accountability and ownership over results.


• Adaptability and openness to change in a fast-moving industry.


• Positive, professional, and aligned with DOM’s core values.


• Strong attention to detail and a client-centric mindset.


• Curiosity and a drive to understand the “why” behind performance shifts.


• Excellent time management, organization, and prioritization skills.
  
  

Additionally, you’ll have

• A Bachelor’s degree or equivalent work experience in marketing.


• General marketing knowledge and strong analytical thinking.


• Creative problem-solving abilities.


• Outstanding computer and organizational skills.


• Excellent written and verbal communication.

The Following Are a Plus

• Experience building or evolving SEO processes or service offerings.


• Familiarity with AI automation tools for workflow efficiency.


• Agency experience or experience managing SEO programs at scale.


• Additional experience with advanced analytics platforms or reporting tools.
  
  

Why Work With Us? 

At a mid-sized agency like DOM, you can move the needle more than at a larger agency. Plus, you get to be part of a team of talented, hard-working individuals.  We take our ‘No Jerks’ policy seriously here.

We’re proud to offer a hybrid work schedule that allows you to work from home four days a week, while still fostering in-person collaboration every Thursday. It’s the best of both worlds—work from home while enjoying the connection and creativity that come with in-person teamwork.

DOM is in the top 3% of all Google partner agencies worldwide, helping our clients grow their businesses through digital advertising, search engine optimization, creative services, analytics, and a full suite of digital marketing services. Our agency is certified by Microsoft and Semrush with dozens of 5-star reviews on Clutch, G2 and Google.  

We’re a stable and growing leader delivering excellent results to our clients who say things like:

• “DOM constantly pushes the envelope.  They’re great communicators and are fun to work with, too.”


• “Working with DOM is like working with colleagues who have our company’s best interest at heart.”


• “I’m approached daily by other digital marketing agencies who want to pitch their company to me, but I never consider anyone else.”
  

We also have rave reviews on Glassdoor and have been voted one of Pittsburgh’s best places to work with employees who say things like:

• “The people are what makes this company great.”


• “You will be appreciated, challenged, and rewarded.”


• “An agency where you can grow with confidence.”

Perks & Benefits

We offer a competitive benefits package, including health, dental, and vision insurance; short-term disability coverage; a 401(k) with company match; and annual profit sharing.

Ready to Make an Impact? 

If you’re ready to work in a collaborative, fast-paced environment with a team that values your contributions and supports your growth, we’d love to hear from you. 

Direct Online Marketing is an Equal Opportunity Employer (EOE).