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Paid Acquisition Lead

Job Description - Paid Acquisition Lead

Description:

For many of us there’s that one podcast we never miss, and video content is part of our daily routine, whether it’s professional or personal. But how many of us truly understand the effort that goes on behind the scenes? Here at Riverside, we know it well. That’s exactly why we built an AI-powered platform that helps content creators, podcasters, marketeers, and more at major brands like Netflix, Disney, Google, and Microsoft to create high-quality content with ease.

Riverside’s technology streamlines the entire content creation process, turning ideas into professional-grade content with the highest production standards, without requiring expensive equipment or external services. The secret? AI-driven tools that replace traditional production roles like editing, directing, and design, automating the entire process at the click of a button

About the Marketing team

At Riverside, Marketing is all about getting the right message to the right people. We create campaigns that grab attention, tell great stories, and drive real growth—whether it’s for SMBs, mid-market, or enterprise customers. We work closely with other teams to make sure our brand stands out and our product reaches the people who need it most. If you love mixing creativity with strategy and making an impact, you’ll fit right in.

On your day to day

You’ll own and scale our paid acquisition strategy across all channels, including social, search, display, and video. Lead creative initiatives driven by hypotheses, developing unique positioning for each channel. Build and optimize global B2B and B2C campaigns, collaborating with our creative team to produce high-converting assets. Test and iterate on new channels, audiences, and strategies, taking a full-funnel approach to maximize impact.



Requirements:

What Will Make You Stand Out?

  • 5+ years managing large-scale paid acquisition campaigns, with experience in both B2B and B2C, ideally within SaaS
  • Strong expertise in mobile and video advertising across major platforms (Meta, Google, LinkedIn, YouTube)
  • Data-driven with strong analytical skills and the ability to blend technical and creative problem-solving
  • Excellent communication and cross-functional collaboration skills
  • Strategic thinker with a focus on tactical execution

Bottom line? If you wanna take part in transforming how people and businesses share their stories globally, Riverside’s your place. The work is challenging, the culture is fast-paced, and the people are exceptionally brilliant. And if that’s not enough, we guarantee that your ideas will genuinely make an impact.

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