Partner Marketing Experience Manager

We are seeking a dynamic and detail-oriented Partner Marketing Experience Manager to lead and execute marketing initiatives that support and elevate our channel partner ecosystem. This role will own the strategy, execution, and continuous improvement of our partner marketing programs, communications, and experiences—from managing the Partner Portal to orchestrating large-scale partner events.

Key Responsibilities:

Partner Portal Management:

• Own and manage the Partner Portal to ensure ease of use, relevancy, and engagement.


• Oversee the MDF (Market Development Funds) process, including submission, approval, tracking, and reporting.


• Ensure co-branded assets are updated, accessible, and aligned with brand guidelines.


• Own channel marketing stack - represents needs, requirements and ensures proper onboarding and use as well as support corporate MOPs with tech integrations.

Partner Communications:

• Develop and manage regular partner communications including newsletters, product updates, and promotional campaigns.


• Plan, coordinate, and execute partner webinars—ensuring strong attendance, engaging content, and follow-up.

Partner Event & Experience Management:

• Develop and maintain Partner event playbooks that include detailed agendas, speaker coordination, promotional plans, and logistics.


• Collaborate cross-functionally with internal teams including Sales, Product, Product Marketing and Customer Success to deliver impactful event experiences.


• Research and update partner experience based on best-in-class experience and measure impact constantly striving for smoother and easier partner execution.

Channel Marketing Support:

• Partner with SDR teams to create and execute programs that support channel motion and partner-led pipeline growth.


• Align with channel leadership to identify key focus areas and measure effectiveness of marketing efforts.


• Onboard and educate fellow marketing team members on channel marketing tech, processes and major campaigns in regular cadences

Requirements:

• 5+ years of experience in partner marketing, channel marketing, or related field.


• Proven experience managing partner communications and event planning.


• Strong project management skills and ability to work cross-functionally.


• Familiarity with partner enablement platforms and MDF tools.


• Excellent written and verbal communication skills.


• Experience with marketing automation tools, CRM systems (e.g., Salesforce), and partner platforms/PRM tools.


• Background in the cybersecurity industry is preferred. Familiarity with cybersecurity products, partner types (e.g., MSSPs, VARs, distributors), and market trends is a strong advantage.


• Highly organized, self-motivated, and able to manage multiple priorities in a fast-paced environment.


• Willingness to travel

As an EEO/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status.