Partner Relations Coordinator

Job Title: Partner Relations Coordinator

Organization: Shaping Our Appalachian Region

Project: EKY Runway Project – Outreach & Retention

Position Type: Full-Time, Exempt

Location: Eastern Kentucky (Serving Bell, Floyd, Harlan, Johnson, Knott, Knox, Leslie, Letcher, Magoffin, Martin,

Perry, and Pike counties)

Reports To: Outreach & Retention Project Manager

The Partner Relations Coordinator will oversee, and lead activities related to creating referral pipelines from external

partners under the Outreach + Retention Project of the EKY Runway Program. The position serves as the key liaison

between SOAR and external organizations supporting individuals in the prime-age employment gap (PAEG). The

goal of the position is to create intentional lead funnels for services offered. Travel throughout the 12-county service

territory is required.

This role will be in office 5 days a week. Satellite offices are located throughout the 54-county service territory.

Duties and Responsibilities

1. Partner Engagement & Relationship Management

• Coordinate and execute outreach strategies to engage external partners, including, but not limited to, Adult Education Centers, Community Action Agencies, Cooperative Extension Agencies, Community Colleges, and Area Development Districts.


• Build and maintain long-term relationships with key stakeholders to increase program visibility and enhance referral networks.


• Represent SOAR in community meetings, networking events, and strategic discussions to advance workforce development efforts.

2. Program Promotion & Recruitment

• Travel extensively across the 12-county project service territory to promote the Eastern Kentucky Runway project.


• Conduct in-depth presentations at external events, leveraging public speaking and engagement skills to drive program awareness and referrals.


• Develop and distribute informational materials, ensuring consistent messaging and brand alignment.

3. Data Management & Reporting

• Independently track and analyze outreach activities, maintaining comprehensive records of engagements, referrals, and program outcomes.


• Generate and present weekly reports to Outreach & Retention leadership, providing insights on outreach effectiveness and recommending adjustments to strategies as needed.


• Utilize CRM (Hubspot) system to input and monitor project outputs and outcomes.

4. Process Optimization & Communication

• Communicate barriers and opportunities to project leadership to support data-driven decisionmaking.


• Identify operational challenges and proactively recommend solutions to enhance outreach effectiveness.


• Ensure compliance with standardized procedures and grant reporting requirements.

Expectations & Qualifications

• Associate or bachelor’s degree in communication, public relations, or related field, or relevant work experience


• Excellent communication and interpersonal skills with a knack for building trust and rapport.


• Demonstrated ability to identify and engage marginalized populations.


• Strong organizational and time-management skills, with keen attention to detail.


• Comfortable with extensive travel within the project service territory.


• Experience with CRM (HubSpot) and data reporting preferred.


• Strong interest in increasing prosperity in Eastern Kentucky communities.


• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).


• Valid driver’s license and reliable transportation


• Regular and reliable attendance required


• Ability to function well in a high-paced and at times stressful environment


• Must be able to handle prolonged periods of sitting at a desk or standing at an event


• Must be able to lift up to 15 pounds at a time when necessary

Culture and Core Values

SOAR’s mission is simple: empower every Eastern Kentuckian to economic self-sufficiency through meaningful

employment.

Our team culture is anchored by putting the interests of Eastern Kentucky first in all that we do. We believe treating

others the way we want to be treated is always within our control. Our core values include faith, selflessness, grit,

integrity, and empathy. We do our best to exemplify these daily in our interactions with each other and with external

partners.

SOAR is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

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