Planning Strategist - Broadcast

Description

Location: NY or Denver

Salary 60K

Who we are:

Continuum Media is a national advertising platform specializing in providing solutions for brands to access and measure large sources of hard to reach television ad impressions. Headquartered in Denver with offices in New York City, Chicago, and the U.K., we are building a workplace where teammates, the company, and our clients can thrive. The degree to which we collectively succeed is predicated upon respect, trust, safety, transparency and personal accountability. We encourage camaraderie, laughter and an open-minded and curious workplace, while holding all employees to the highest professional and ethical standards. Talent runs deep, but character even deeper. Each office has its own unique character(s). We’re spread out across time zones, even countries, but that doesn’t mean we don’t have a common sense of commitment.

Qualifications

We are looking for an individual who thrives within a team environment, while also self-sufficient to perform with minimal supervision. In addition, the candidate should have the following qualifications:

• Minimum of 3 years buying and planning experience with broadcast, cable and syndication
• Experience using Strata View, SBMS, and Eleven for media planning and order management (preferred but not mandatory)
• Advanced proficiency of Microsoft office properties
• Advanced understanding of Nielsen ratings
• Strong understanding of local markets and how they interact with national markets
• Excellent communication (written & verbal), interpersonal, negotiation and analytical skills
• Experience monitoring, optimizing and posting live campaigns
• Effective time management skills, ability to multitask and prioritize in a fast-paced environment
• Must be detail-oriented and organized
• Positive attitude, friendly demeanor and a team player

Requirements

Responsibilities

The Planning Strategist is responsible for the planning and management of media plans. Responsiblities include, but are not limited to:

• Become an expert in the entire sales and operations workflow to effectively communicate internally and externally with partners and clients
• Collaborate with Sales and other internal teams to provide strategic recommendations based on client specifications
• Negotiate with media partners to meet client goals and provide efficiently priced proposals
• Build strategic media plans utilizing Strata and proprietary tools, data, and research
• Provide planning insight, pricing scenarios, and plan revisions as needed
• Collaborate with internal teams on campaign analysis and optimization
• Maintain partnership database by recording all activities, transactions, and communications in real time
• Work closely with Traffic, Ad Services, and Accounting departments to help in the management of accounts, including weekly reporting, traffic confirmations, and invoice reconciliation

What we offer

We provide employees with an environment in which they can develop their skills and grow as individuals within our team. We do this by providing training opportunities, conference attendance, and subscriptions to online courses. Our aim is that you will think of a role at Continuum Media as more than a salary and more than just a job. To demonstrate this to employees, what we offer:

• 100% employer-paid premiums for medical, vision, dental and disability
• Participation in employee profit-sharing bonuses (subject to company performance)
• Life Insurance, EAP, HSA with employer contribution, Pet Insurance option
• Unlimited PTO
• Vacation Incentive Program
• Hybrid work schedule
• 401K company match