Portfolio Social Media Coordinator

Job Description

The Portfolio Social Media Coordinator is responsible for supporting multiple properties within a designated region by creating engaging social media content and ensuring adherence to brand standards. This full-time role requires a creative, detail-oriented professional who thrives in a collaborative environment and can manage on-site visits to capture authentic content that elevates our digital presence.

Reports to: Associate Social Media Manager

Direct Reports: None

Travel: 10%

Duties/Responsibilities: The duties listed below are an outline of the role’s responsibilities and should not be considered an all-inclusive list.  As the needs of the organization change, these duties may be modified as needed.

• Develop and execute social media strategies that showcase each property while maintaining overall brand consistency.
• Travel regularly to properties within the region to capture photos, videos, and stories for social platforms
• Partner with property teams, regional leadership, and the marketing department to plan and produce content.
• Conduct periodic social media audits for each property, providing recommendations for improvement.
• Stay informed on social media trends and implement innovative approaches to increase engagement.
• Track and analyze performance metrics to optimize campaigns and report results to leadership.

Education & Experience

• Bachelor’s degree in Marketing, Communications, or a related field is preferred.
• Experience in social media content creation and management required.
• Experience managing a team preferred.

Preferred Knowledge, Skills, & Abilities

• Deep understanding of branding and the ability to maintain brand consistency across platforms.
• Excellent communication, organizational, and time-management skills.
• Ability to work independently while collaborating effectively with multiple teams.
• Proficiency in social media management tools and analytics platforms.

Work Environment

• The work environment characteristics described herein are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The noise level in the work environment is usually moderate.

Physical Demands

• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• While performing the duties of this job, the employee is frequently required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; climb or balance; stoop, kneel, crouch, or crawl and talk or hear.
• Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and the ability to adjust focus.
• The employee may infrequently drive a vehicle (intrastate and interstate travel) or be subject to air travel for purposes of Company business.

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Landmark Properties is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.