Product Builder (Sandbox)

Who you are

You are as much a technical founder as you are a product manager; at your core you are a problem solver, partner, and AI-Native Builder. You move with a speed that defies traditional product lifecycles, collapsing the gap between idea and prototype.

You thrive in high-velocity, high-impact teams, showcasing an entrepreneurial mindset and adaptability born from startup or high-growth environments.

You are an exceptional product leader who’s built consumer products at scale; you deeply understand what makes experiences intuitive, ship products that people tell their friends about, and dive eagerly into everything from interaction design to retention strategy. 

You are driven by impact that isn’t just tangible but meaningful. Helping everyday people build healthy money habits resonates with you; it’s something you believe in and can see yourself working with others to make real. You think helping a family get out of debt, buy their first home, or support their first child to college is a profound responsibility.

That tension between rapid progress and high-stakes responsibility excites you.

The role

We’re looking for something new for SoFi; the Product Builder.

In one sentence — we want you to do all it takes to turn ideas into validated opportunities that help SoFi build the next generation of financial products.

You will

• Define, develop, and pitch strategic opportunities to get our member’s money right, working intently with our leadership team


• Build functional prototypes and MVPs both inside and outside of SoFi’s codebase using AI-native workflows (Cursor, Replit, v0, etc.).


• Act as an "Un-Invasive Innovator," partnering with core engineering and product teams to accelerate their roadmaps without creating organizational friction.


• Partner with Legal, Compliance, Risk, and Infrastructure to evolve our stance toward AI product development within regulated businesses.


• Evangelize the benefits of AI-driven product development, management, and adoption.


• Contribute the knowledge, skills, and frameworks to drive AI-product development company-wide.


• Help drive the development of and advocacy for the Sandbox program.

You have

• Bachelor’s degree or higher in a relevant field.


• 10+ years of experience as a Product Manager or Technical Founder, with a proven track record of driving 0-to-1 initiatives for high-scale consumer experiences.


• A public or private portfolio of functional projects you have personally built or contributed to using AI tools.


• Deep skills in using LLMs and AI coding tools (vibe-coding) for strategy definition, requirements gathering, and iterative development.


• A strong understanding of software architecture, APIs, and data systems to ensure AI-assisted contributions are performant and secure.


• Experience driving product at a highly-consumer driven company.

Nice to haves

• Founded or grown a business or side hustle as a product thinker.


• Been a first PM within a small-to-midsized startup.


• Experience driving impact within a highly-regulated industry (Fintech, Healthtech, etc.).


• Professional background in Design or Engineering.


• Experience with Agentic AI architectures and RAG implementations.