Product Manager, Co-brand Product & Experience

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Job Description - Product Manager, Co-brand Product & Experience

At Hawaiian Airlines, we are all about welcoming our guests with Hawaiian hospitality and aloha, and taking care of our people, our home, and the communities we serve. Join our ‘ohana and be a part of an exciting team of professionals dedicated to serving our kama‘āina and introducing our islands to the world!

Position Summary

Responsible for managing the benefits and rewards and cardmember experiences for the co-brand product suite of products, ensuring that the products are industry competitive. Comprehensive experience includes the services provided thru the bank, network and partner network, and local sponsorships and activations that promote card awareness and stimulate cardmember engagement.

This position will be based out of Honolulu, Hawaii. Relocation assistance will be available for qualified applicants.

Key Responsibilities

Responsible for product suite strategy, future roadmap, and annual product planning; ongoing alignment with program management and marketing team on product suite needs, objectives and goal setting
Manage customer research process for all products which includes developing objectives and methodologies, driving the process and timelines, and presenting recommendations and action plans
Monitor the co-brand competitive landscape, by tracking new products, benefits and rewards, and pricing; partner with bank to identify and execute new opportunities to enhance features for existing and new cardmembers
Monitor approval rates across all products and work with bank partner to ensure credit and underwriting strategies match industry practices and ensure any changes are reviewed and understood by program team; track results against contract requirements and report to program management team monthly, quarterly and annually
Work with business analysts and partners to build new product and product refresh business cases; present to program management and leadership
Monitor fraud strategies for new account applications and cardmember point of sale transactions to match industry best practices and ensure any changes to strategies are reviewed and understood by program team
Manage terms and conditions for all products including reviewing for accuracy, providing feedback, managing approvals, and providing terms and conditions to all internal stakeholders as necessary
Oversee the bank’s customer service experience by monitoring SLAs, open cases and escalations; ensure cases are being addressed timely and program management and leadership are updated on situations that are materially negatively impacting the cardmember experience
Manage the local sponsorship relationships and ensure sponsorship requirements are being properly fulfilled
Develop local activations and events in collaboration with the co-brand marketing team, merchant team, HA marketing team and any other internal / external partners and agencies
Other duties as assigned

Minimum Requirements

Bachelor's degree or equivalent combination of education and related work experience
At least 5 years relevant work experience in sales, marketing, business development and/or product management
Track record of successfully launching new products/partnerships
Ability to manage multiple products or initiatives and prioritize against department/division objectives
Ability to lead/deliver projects on time, on budget and with minimal support/direction
Ability to manage multiple products/vendors across all aspects of their life cycles (concept, business case, implementation, optimization, etc.)
Ability to define strategic/marketing plans and work across the organization to build support and efficiently execute those plans
Ability to communicate effectively and positively with customers, vendors and other departments; persuasive and confident in public speaking, presenting to executives and leading meetings; able to develop concise management presentations
Ability to structure analysis/presentations with limited direction
Proficient in Microsoft Excel, Word, Outlook, PowerPoint and internet applications
Hawaiian Airlines is regulated by the Department of Transportation (DOT - regulation, 49 CFR part 40) and all applicants are advised that post-offer and/or pre-employment drug testing will be conducted to determine the presence of Marijuana, Cocaine, Opioids, PCP (Phencyclidine), and Amphetamine prior to any offer of employment or transfer into a safety-sensitive position. Failure to submit to testing or positive indications of drug use will render the applicant ineligible for employment with Hawaiian Airlines and any employment offer will be withdrawn.
In addition to routine employment eligibility verification, U.S.-based airlines must gather information to validate country of citizenship and country of birth. Upon hire, you must provide documentation proving your current country of citizenship and birthplace.

Preferred Qualifications

Experience managing a P&L or meeting annual revenue targets
Experience negotiating with and managing vendors
Experience in the airline or online travel industries
Quantitative or analytical degree or work experience

About Hawaiian Airlines

Now in its 95th year of continuous service, Hawaiian is Hawaiʻi's largest and longest-serving airline. Hawaiian offers approximately 150 daily flights within the Hawaiian Islands, and nonstop flights between Hawaiʻi and 15 U.S. gateway cities – more than any other airline – as well as service connecting Honolulu and American Samoa, Australia, Cook Islands, Japan, New Zealand, South Korea and Tahiti.

Consumer surveys by Condé Nast Traveler and TripAdvisor have placed Hawaiian among the top of all domestic airlines serving Hawaiʻi. The carrier was named Hawaiʻi's best employer by Forbes in 2022 and has topped Travel + Leisure’s World’s Best list as the No. 1 U.S. airline for the past two years. Hawaiian has also led all U.S. carriers in on-time performance for 18 consecutive years (2004-2021) as reported by the U.S. Department of Transportation.

The airline is committed to connecting people with aloha by offering complimentary meals for all guests on transpacific routes and the convenience of no change fees on Main Cabin and Premium Cabin seats. HawaiianMiles members also enjoy flexibility with miles that never expire. As Hawai‘i’s hometown airline, Hawaiian encourages guests to Travel Pono and experience the islands safely and respectfully.

Hawaiian Airlines, Inc. is a subsidiary of Hawaiian Holdings, Inc. (NASDAQ: HA). Additional information is available at HawaiianAirlines.com. Follow Hawaiian’s Twitter updates (@HawaiianAir), become a fan on Facebook (Hawaiian Airlines), and follow us on Instagram (hawaiianairlines). For career postings and updates, follow Hawaiian’s LinkedIn page.

For media inquiries, please visit Hawaiian Airlines’ online newsroom.
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