Product Marketing Manager, TOUCH(R)

Your responsibilities

• Develop and implement marketing strategies to achieve company objectives, such as increasing market share, revenue growth, and brand recognition in the medical device sector


• Define and communicate the value proposition of the company's medical devices, ensuring a clear and compelling message to target audiences


• Conduct extensive market research to understand customer needs, competitive landscape, and emerging industry trends, and use this information to refine marketing strategies


• Collaborate Medical Education, Sales/Sales Training, Clinical Excellence, and Clinical Research teams


• Work with KeriMedical corporate marketing to enhance initiatives, including website management, social media, email campaigns

• Collaborate with the sales team to provide marketing collateral, sales tools, and market insights to help drive product sales and meet revenue targets


• Establish and track key performance indicators (KPIs) to assess the effectiveness of marketing campaigns and strategies, making data-driven adjustments as needed

• All other tasks assigned by manager based on business needs

Your qualifications

• Bachelor's degree in Marketing, Business, or related field, MBA preferred


• 5+ years experience in medical device product management required


• Orthopedic surgery (extremities, adult recon, sports medicine, or trauma) experience highly encouraged


• Strong knowledge of medical device regulations, compliance, and quality standards


• Excellent strategic thinking and problem-solving skills


• Exceptional written and oral communication skills


• Proficiency in digital marketing tools and platforms


• Results-oriented mindset with a track record of meeting or exceeding goals


• Up to 50% of travel


• Ability to travel and work on weekends to support corporate events and activities


• Adheres to all company policies as stated in the Employee Handbook, meeting work responsibilities and meeting internal obligations.


• Ability to work in a lab and/or operating room environment is required

• Must have a valid Driver’s License 


• Must pass a background check and drug screening