Public Relations Account Manager

Responsibilities: 

• Builds and maintains productive client relationships, including serving as a day-to-day contact 

• Monitors news, social media platforms and other published content relevant to clients to assess news opportunities, risks, etc.  

• Collaborates on media and influencer relations strategies and story angles 

• Helps create and maintain targeted media and influencer lists  

• Communicates with news media to pitch story ideas and cultivate relationships; communicates with influencers to pitch creative concepts and cultivate relationships  

• Builds and maintains relationships with key media and influencers                   

• Conceptualizes, writes and distributes content for clients including thought leadership, awards, blogs, guest columns, op-eds, technical pieces and other long-form content 

• Contributes to client planning and budgeting 

• Utilizes media monitoring and research tools  

Qualifications: 

• Bachelor’s degree or equivalent industry experience required 

• Minimum 2 or more years of related experience and/or training 

• Excellent communication and persuasion skills, both written and oral 

• Ability to work autonomously, lead projects and work on a team collaboratively 

• Impeccable attention to detail and stellar organizational skills 

• Creative problem solver with strong critical thinking skills to manage the unknown and plan ahead 

• Media relations experience, including pitching national, regional, local and trade news media and securing interviews and coverage for clients 

• Influencers relations experience, including discovery and vetting and management