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Copywriting Specialist (Outbound & Content)

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Job Description - Copywriting Specialist (Outbound & Content)

Do you love to inspire people with words and make texts shine? We are looking for a creative mind who will take our outbound campaigns, social media posts and web content to the next level with gripping copywriting. ????Your tasks:
  • Outbound campaigns: You develop effective texts for our customers' outbound campaigns that really convert. You understand how to address target groups and place messages precisely.
  • Personalization: You experiment with the latest technologies to create personalized messages and thus optimize the conversion rates of our campaigns.
  • Content creation: You write convincing texts for our social media presence and our website that make our brand and our expertise visible.
  • Campaign optimization: You analyze the performance of texts and continuously optimize the messaging strategy based on A/B tests and analytical insights in order to achieve the best conversion rates.
  • Storytelling & Brand Voice: You develop creative concepts and storylines that strengthen our brand and that of our customers in an emotional way and are remembered for a long time.
Must-haves:
  • Writing experience: You have at least 3 years of experience in copywriting, ideally in a B2B environment.
  • Creativity & analytics: You have a feel for words that work and at the same time understand how to optimize texts based on performance data.
  • Social media affinity: You know the current trends on LinkedIn, Instagram & Co. and know how to write content that promotes engagement.
  • Technical know-how: Initial experience with personalization tools and automation technologies is a plus.
Nice-to-haves:
  • Experience in using CRM systems and tools to automate marketing campaigns.
  • Basic knowledge of SEO and digital marketing strategies.
Our benefits:
  • Flexibility: Work remotely, hybrid or on-site - whatever you prefer!
  • Fast career development: If you perform outstandingly, you can expect exciting advancement opportunities within a short period of time.
  • Attractive salary & benefits: We offer you a competitive salary package and exclusive additional services.
  • Team events: Regular events ensure a strong sense of community and are simply fun.
  • Diversity & inclusion: We value diversity and promote an open and respectful corporate culture.
Original job Copywriting Specialist (Outbound & Content) posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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