District Manager - New Jersey/Delaware

Great Brands – Bigger Purpose

Part of Chile-based Viña Concha y Toro, the leading wine producer in Latin America and one of the world's largest wine companies, Viña Concha y Toro USA (VCT-USA) is a premier U.S. wine marketer and the nation's leading importer of South American wines. Our diverse portfolio features acclaimed brands from California, Chile, and Argentina, including Bonterra, Casillero del Diablo, Don Melchor, Fetzer, Frontera, Ranch Wine, Trivento, and 1000 Stories.

A Certified B Corporation, Bonterra Organic Estates—our Hopland, California-based winery—strives to lead the industry in sustainability through our commitments to regenerative farming, renewable energy, and circular packaging. Located in Mendocino County, our California operations include winemaking, production, and approximately 830 acres of estate vineyards dedicated to crafting exceptional wines while advancing environmental stewardship and social responsibility

As District Manager based in New Jersey, you will be responsible for growing the VCT-USA portfolio across off premise and on premise channels throughout New Jersey and Delaware. In this role, you will be responsible for the daily management of our wine brands in the distributor network and key accounts balancing time between off premise/independent retail accounts, on premise accounts, and ensuring execution of programming in retail chains.

This role is primarily sales‑ and activation‑focused, responsible for driving performance and executing key initiatives to strengthen customer relationships and support commercial growth. You will influence results through effective communication, collaboration, and on‑the‑ground execution. This role reports to the Regional Manager.

This is a remote, home office-based role with the ideal candidate located within proximity to North New Jersey. This role entails extensive driving within the field in order visit accounts, do work withs and attend distributor meetings. Overnight travel will be approximately 10% - 15%.

Key Responsibilities

• Accountable for market-level sales activation and driving key brand programs.


• Build strong relationships with top retail accounts and local chains and identify key selling opportunities.


• Develop strong relationships with distributor teams to multiply efforts and gain share of mind.


• Coordinate market work-withs, surveys, and sales blitzes with distributor teams.


• Provide daily/weekly market performance recaps and identify execution gaps to distributor and VCT-USA management.


• Track program compliance, competitive pricing, and feature execution. 

Annual Business Planning

• Accountable for market activation and KPIs within assigned area of responsibility.

Depletions

• Execute all confirmed chain/brand programs applicable to assigned territory.


• Accountable for Luxury Brand Collection execution, where assigned.


• Grow distribution on brand focus programs.


• Communicate progress on execution priorities with the Regional Manager and distributor teams.

Budget Management

• Adhere to assigned budget limits within assigned territory.


• Submit all requests for additional spend to the Regional Manager for further submission and processing.

Distributor Management

• Distributor relationship priorities include:
  
  
  
  • Key District Managers and Sales Reps
  
  
  • Division Managers
  
  
  • Chain Account Managers
  
  
  
  


• Attend General Sales Meetings (GSM) and training sessions when applicable.

Market Impact

• Be present in the market 85%-90%.


• Customer-facing role to predominantly sell against VCT-USA key brand/chain/channel programs.


• Conduct distributor 'work withs' and perform key account development.


• Provide market health audits with appropriate distributor and VCT-USA management to ensure pricing compliance with VCT-USA standards.

Must Requirements

• Bachelor’s degree in business/marketing or related field plus a minimum two to five years progressive sales experience in wine and spirits or beverage industry, or equivalent combination education/experience


• Proven success in alcohol beverage industry sales and account management including extensive knowledge of on- and off-premise wine channels and trade


• Knowledge and passion for both luxury/premium and commercial wines and excitement for selling a wide spectrum of price points and formats


• Strong verbal and written communicator with strong public speaking and presentation skills


• Excellent interpersonal skills with the highest level of integrity


• Proficiency in Microsoft 365 office applications including Word, PowerPoint and Excel


• Valid Driver’s License and the ability to be insured


• Overnight travel approximately 10% - 15% of time; weekend and evening work as required


• Travel throughout region required

Preferred Requirements

• Experience selling imports and/or organic categories, advantageous


• Circana/Nielsen information experience, a plus


• Familiarity with KARMA/iDig or similar CRM/sales execution platforms, advantageous


• Wine education or certification, a plus (WSET or CSW preferred)

Physical Requirements

Ability to lift and carry up to 50 lbs. and push/pull up to 30 lbs. on a frequent basis; ability to frequently sit and work at a desk for long periods of time; requires ability to frequently walk and occasionally stand, reach outward and upward, climb, crawl, squat, kneel, and bend; requires hand and finger dexterity for keyboarding and frequently working at computer for extended periods of time. Additional physical requirements required as related to domestic/international travel via air and ground transportation.

Benefits

First day Medical, Dental, Vision, Life & Disability, Tax Savings (401k with company match), Short and Long-Term Disability, paid vacation, sick leave and company holidays. Health Care and Dependent Care Flexible Spending Account benefits available to eligible employees. Pet insurance for dogs and cats. Community engagement is encouraged with one day/shift off per year as Volunteer Time Off (VTO). We offer many employee-focused health, wellness, training and safety-related programs as well as scholarship opportunities for dependents.

Compensation

Compensation for this role includes a base salary target range of $90,000 to $105,000, an annual incentive target that aligns with individual and company performance, and transportation-related benefits. Actual rates will vary and are based on a candidate’s relevant education, qualifications, experience, skillset, competencies, internal equity, location and alignment with market data.

To Apply https://recruiting2.ultipro.com/FET1003FETZ/JobBoard/c6d65af3-319c-4d5a-8905-6818e98b821b

Requires successful completion of criminal background, DMV check, and drug screen. AA/EOE/M/F/D/V  

You will be required to submit verification of your citizenship or legal right to work in the United States at the time of an offer of employment.Privacy Policy: https://www.bonterra.com/privacy-policy

Employee Rights under FMLA: https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/fmlaen.pdf

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