Head of Sales

Swiftwick designs and manufactures performance socks for endurance sports. We are proudly based in Tennessee, made in the USA, and built around a belief that great product, authentic relationships, and community still matter.

We are looking for a Head of Sales to help lead the next chapter of wholesale growth at Swiftwick. This person will help strengthen our position in run / outdoor specialty (and beyond) while helping shape the future of the brand across key categories and channels.

This is not a maintenance role. We are looking for a relationship builder, operator, strategist, and category ambassador all in one. Someone who understands specialty retail culture, values product and brand integrity, and knows how to create momentum through trust, credibility, and execution.

This role reports directly to the CEO and will oversee both the internal wholesale team and Swiftwick’s network of independent sales representatives and agencies across the country. Role can be based at our Nashville HQ (hybrid) or remote.

Key Responsibilities

• Develop and lead the wholesale growth strategy and forecast, with a primary focus on run specialty and outdoor
• Lead, manage, and develop the internal wholesale team along with Swiftwick’s independent sales representatives, agencies, and distributors
• Strengthen and grow key relationships across retailers, buyers, sales agencies, industry partners, and athletes
• Open and develop new regional and national accounts while increasing productivity and assortment within existing accounts
• Build stronger systems, forecasting, pipeline management, reporting, and accountability across the wholesale channel
• Partner closely with marketing to elevate Swiftwick’s presence at trade shows, race expos, grassroots events, and within the broader endurance community
• Bring product feedback, market insight, and category instincts to the product development process
• Help shape how Swiftwick shows up culturally within run and endurance sports
• Travel regularly for account visits, races / events, and industry gatherings

• 10+ years of proven success growing premium or specialty wholesale businesses, from single-door retailers to national accounts – prior experience with emerging brands a plus
• Strong knowledge of and proven relationships with run specialty retailers, as well as outdoor specialty and adjacent performance categories
• Deep retail partner understanding – you know the important decision drivers for stores and when to push or pull back
• Experience managing both internal sales teams and independent sales agencies / rep groups / distributors
• Entrepreneurial mindset with a scrappy, high-accountability approach
• Excellent communication and leadership skills
• Strong instincts around product, positioning, and brand building
• Someone who is energized by building, not simply managing

• 20 days of PTO (pro-rated for year 1), plus 10 paid federal holidays
• Paid maternity/paternity leave of 6 weeks
• Health insurance – PPO and HDHP (HSA-eligible) options available
• Dental and vision insurance
• 401(k) with up to 4% company matching
• Long-term disability insurance, 100% company-paid
• Short-term disability insurance, 100% company-paid
• 50% discount on Swiftwick purchases for yourself
• Wellness stipend
• Race reimbursement