Key Responsibilites
- Lead the Sports & Entertainment vertical strategy, setting direction and targets aligned with company goals.
- Partner with Sales, Customer Success, Marketing, and Product teams to execute go-to-market plans and deliver customer success.
- Represent the vertical internally and externally—sharing customer insights, market trends, and partnership opportunities.
- Oversee forecasting, pipeline management, and performance reporting to ensure sustainable growth.
- Guide Account Executives and Customer Success Managers to achieve revenue and retention targets.
- Collaborate with Marketing on campaigns, messaging, and industry events to strengthen Conversica’s brand presence.
- Provide strategic input to Product and Engineering on vertical-specific enhancements.
- Build and develop a high-performing team and culture focused on accountability, collaboration, and results.
Qualifications
- 8+ years of experience in SaaS sales, account management, or customer success roles.
- 5+ years of experience in the sports, entertainment, or media industries.
- Proven ability to lead teams or cross-functional initiatives that drive revenue and customer growth.
- Strong business acumen and executive presence, with the ability to engage senior stakeholders.
- Demonstrated success developing and executing go-to-market strategies.
- Excellent communication and collaboration skills across departments.
- Experience working with professional sports organizations, leagues, or entertainment brands.
- Background in scaling a new business line or vertical within a SaaS company (preferred).
- Familiarity with Salesforce or other CRM tools.