National Account Manager Limited Selection & Emerging Channels

SUMMARY 

The National Account Manager – Limited Selection & Emerging Channels leads the growth and strategic management of Sartori’s Limited Selection retail accounts while expanding the company’s presence across emerging and nontraditional retail channels. The role strengthens customer partnerships, identifies and develops new growth opportunities, and collaborates cross functionally to advance innovation and deliver a sustainable, diversified Alternative Channel portfolio. 

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following.  Other duties may be assigned. 

Limited Selection Account Leadership 

• Leads strategic planning and day to day management of Limited Selection customers to drive sustainable, profitable growth. 

• Develops and executes customer specific account plans aligned to Sartori’s Alternative Channel growth strategy. 

• Steers innovation and commercialization pipelines for Limited Selection accounts, ensuring cross functional alignment and timely execution. 

Emerging Channel Expansion 

• Identifies, evaluates, and prioritizes high potential emerging accounts across ecommerce, discount, and other nontraditional channels to expand Sartori’s customer base. 

• Conducts market and customer assessments to determine opportunity size, strategic fit, and recommended growth pathways. 

• Leads early stage relationship development and onboarding for new customers, ensuring alignment on product strategy, operational readiness, and commercialization plans. 

Cross-Functional & Commercial Execution 

• Collaborates with Marketing, R&D, Operations, Finance, and Quality to deliver customer initiatives and advance strategic growth agendas. 

• Manages pricing, promotional strategy, and trade investments to achieve volume, margin, and business income targets. 

• Applies customer, consumer, and competitive insights to shape selling narratives, inform innovation recommendations, and guide strategic decisions. 

Performance Management & Communication 

• Provides ongoing account performance updates, forecasts, and visibility into pipeline and resource needs to leadership. 

• Partners with broker teams and internal stakeholders to ensure consistent execution and alignment across Limited Selection and emerging accounts. 

DIRECT REPORTS 

This position is not responsible for leading others. 

QUALIFICATIONS  

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

EDUCATION AND EXPERIENCE 

• Bachelor’s degree in Business, Sales, Marketing, or a related field required. 

• Minimum of 3 years of national or key account management experience within CPG required. 

• Experience working with Limited Selection, alternative retail, or non-traditional grocery customers preferred. 

• Exposure to e-commerce, discount, or emerging retail channels preferred. 

• Demonstrated ability to manage multiple customers and projects in a fast-paced, evolving environment required. 

SKILLS AND COMPETENCIES 

• Customer Focused: Understands and responds effectively to stakeholder needs 

• Articulate: Communicates clearly and effectively in written and verbal formats. 

• Results-driven: Focuses on achieving outcomes that promote sustainable, profitable growth. 

• Networking Skills: Builds and maintains relationships and alliances. 

• Balances Stakeholders: Understands, anticipates, and balances the needs of multiple stakeholders. 

• Organized: Structures work and information in a logical, efficient, manner. 


• Collaborative: Partners with others to realize better results. 

ADDITIONAL INFORMATION 

WORK LOCATION 

This role is eligible to work remotely on a full-time basis. Remote work must be performed within Wisconsin or another approved state in accordance with company policy. 

TRAVEL REQUIREMENTS 

Extensive Travel (up to 75% or more) – Travel is frequent and may include multi-day, national, or international trips. This role requires a valid driver’s license, proof of insurance, and reliable transportation for work-related travel.  

PHYSICAL DEMANDS 

The physical demands described here are representative of those that must be met by a Team Member to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.   

The role requires extended periods of sitting. The role may involve lifting or carrying up to 10 pounds. The role requires repetitive hand or arm movements and sustained use of hands or arms. The role requires the ability to see details at close range and communicate verbally. 

WORK ENVIRONMENT  

The work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

This role is primarily performed in an office or administrative environment. The work environment is generally quiet to moderate in noise level.   

The above statements are intended to describe the general nature and level of work being performed by Team Members assigned to this work.  This is not an exhaustive list of all duties and responsibilities. Sartori Company reserves the right to amend and change responsibilities to meet organizational and business needs as necessary.