Job Description - Regional Sales Manager (RSM) Great Lakes
Position Title: Regional Sales Manager (RSM) – Great Lakes (Confidential Client)
Location: New Haven, CT | Remote (field-based, Great Lakes region: IN, KY, MI, OH, W-PA, WV, W-NY)
Employment Type: Permanent
Compensation
Salary: Base salary $70,000
$9,000 annual car allowance; paid gas
Commission: Monthly commissions on shipments; uncapped commissions with average earnings around $130,000 annually
Bonus: Bonus on orders capped at $80,000
Benefits
Paid medical benefits and 401(k).
Position Summary
As a Regional Sales Manager, you will develop and execute effective channel strategies to cultivate sales growth in your assigned territory. You will manage existing channel partners and foster long-lasting relationships to maintain consistent revenue. RSMs also identify and engage potential channel partners and leverage market and competitor data to attract new business.
Travel requirements: Approximately 75% travel across the Great Lakes region (IN, KY, MI, OH, W-PA, WV, W-NY; field-based), including frequent overnight travel (typically 2–3 nights per week) and occasional international travel. Reports to Director of Sales; no direct reports.
Primary Functions
Responsible for achieving or exceeding annual sales and orders growth for assigned region, in line with business revenue growth objectives.
Develop channel sales strategies, key account plans and relationships to deliver on assigned growth tactics for region.
Establish and adhere to annual growth plan, aligned with business growth strategies.
Engage existing channel partners, providing applications knowledge, pricing, and support to execute orders; support channel partners in developing and delivering technical and commercial quotations for their end markets.
Develop account plans for each channel partner with annual goals, objectives and quotas to support fulfillment of the company’s growth strategies.
Identify gaps in regional coverage, prioritize and engage new channel partners to fill gaps.
Lead the onboarding of new channel partners, ensuring smooth and immediate transition to the company’s product platforms, continuously building effective relationships.
Logging all calls and activities in HubSpot
Managing pipeline and tracking customer interactions in HubSpot
Must-Haves
A minimum of 7+ years of outside sales experience preferably in pumps manufacturing or distributor management.
Proven hunter sales profile – consistently drives new business and territory growth (not a maintenance/farmer type).
Submersible pump sales experience OR closely related: pumps (ideally submersible), and/or municipal / industrial slurry applications, and/or controls for slurry / industrial pumping environments.
Strong experience selling through distributors/channel partners and directing them toward target accounts and products (not just taking what they give).
Experience in industrial B2B field sales (municipal and/or industrial customers).
Ability to travel frequently within assigned territory, attend industry trade shows, and travel to headquarters in New Haven, CT.
Knowledge of electrical submersible pumps and electrical control panels.
Experience in a mechanical/electrical manufacturing environment.
Proficiency in HubSpot or similar CRM system, including logging call activity, tracking customer interactions, and managing the sales pipeline.
Strong oral and written communication skills, including presentation, persuasion, relationship management and negotiating skills.
Clean driving record.
Preferred Qualifications
Bachelor’s degree preferred.
Experience within municipal and industrial pump markets would be helpful.
Experience with PowerBI and ERP software preferred.
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