Job Description - Senior Brand Partnerships Director - Gaming
Dexerto is seeking a talented and ambitious Senior Brand Partnerships Director, with an excellent track record in selling digital media and custom cross-platform content programs to brands and agencies, ideally with a gaming focussed background/passion. The ideal candidate will be based within the EST/Central timezones and will have 5+ years previous media sales experience, or in a similar role agency side.
We are looking for a collaborative, client-focused individual contributor who will be motivated by building immediate and long-term relationships with brands and agencies predominantly across the US. The successful candidate will have a strong media sales background ideally in either esports, sports, gaming or entertainment industries, developing and managing new client relationships, and providing the highest level of sales and customer service.
Your goal is to generate revenue while developing a long-lasting reputation as an industry resource and elevate Dexerto’s brand presence and purpose within the fast-growing esports and gaming industry.
This role is supported by a robust integrated marketing and account management team and reports directly to the Head of Sales.
About Dexerto:
Dexerto is the world’s first and largest esports and influencer media platform. Our award-winning coverage pioneers professional gamers as the new athletes and social creators as the new pop stars, inspiring fans and icons alike to celebrate their passion for a new generation of sports and entertainment.
Role and Responsibilities:
Responsible for building and maintaining revenue across advertising, content, events, influencer marketing, and custom offerings
Identify relevant leads within esports, gaming, sports and entertainment markets
Identify, ideate and implement advertising solutions on Dexerto.com to deliver measurable results for clients
Represent Dexerto and its properties with a high level of integrity and knowledge and act as a resource for your clients and agencies
Act as a consultant. Work with existing and potential clients to determine their business needs and formulate comprehensive sales solutions.
Collaborate with internal teams globally across product, content, sales, marketing, media planning, and creative.
Understanding of the programmatic ecosystem and associated advertising KPIs
Ability to learn new systems and platforms quickly to keep up with the evolving digital media landscape.
Ability to prioritize tasks and manage deadlines to support a global team
Establish and maintain an excellent relationship with clients and partners
Track and manage advertiser pipeline to inform and exceed quarterly business goals
Job Requirements:
5+ years of experience in a similar role (experience on the agency-side is a bonus)
Bachelor's degree or equivalent preferred but not necessary depending on experience
Possess an in-depth and up-to-date knowledge of either of esports, gaming and influencer cultures
Demonstrate an ability to think creatively, sell strategically, and communicate efficiently internally and externally.
Must be able to work efficiently and effectively to deadlines, managing projects outside of conventional working hours if the opportunity requires it
Strong desire to win, and to continually develop their personal and professional skills.
Passionate and positive, with an eager attitude to learn and succeed
Proactive with ideas, improvements, criticisms/feedback and solutions
Excellent PowerPoint, presentation and written/oral communication skills
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