Sales Consultant

Join Our Elite Team! | Lynnwood, WA | Premium Brand | No Automotive Sales Experience Required | $50,000 - $150,000+ per year | Full Benefits Package

You want to sell something you are proud of. Work with a team that follows through. And build a career -- not just hit a quota.

BMW of Lynnwood, part of Swickard Automotive Group, is hiring Sales Consultants to join our guest-first team. We are not looking for the classic hard-sell personality. We are looking for people who are curious, prepared, and genuinely care about helping guests make great decisions.

Hospitality experience counts. Automotive experience is a plus -- not a requirement.

How We Operate

We win through preparation and follow-through -- not pressure.

• Consistent traffic driven by multi-store marketing and BMW brand reputation

• Modern CRM tools and playbooks built by top performers -- you are not starting from zero

• Clear hand-off processes between sales, finance, and delivery so nothing falls through the cracks

• Leadership that coaches and gives direct feedback -- we invest in your development

• A team that treats every guest the way we would want to be treated

What You Will Do

• Prepare for every appointment -- know the product, know the guest, respect their time

• Guide guests through the full sales process with clarity: options, pricing, financing, and timelines

• Conduct product demonstrations and test drives that highlight what makes BMW exceptional

• Track every interaction in the CRM and follow up consistently to build lasting relationships

• Negotiate with integrity -- find the right deal for the guest and the dealership

• Support dealership goals through professional presentation and adherence to our standards

• Partner closely with Finance to ensure a seamless delivery experience

What You Bring

Must have:

• A hospitality mindset -- kindness, optimism, empathy, integrity, and follow-through

• Strong communication and active listening skills

• Comfort with digital tools and consistent CRM discipline

• Valid driver's license with a clean driving record

Strong plus:

• 1+ year of sales, hospitality, or customer-facing experience

• Passion for the BMW brand and luxury automotive

• Proven track record of 12-15+ units per month or comparable performance metrics

Compensation and Benefits

• Pay: $50,000 - $150,000+ annually based on performance -- top producers exceed the ceiling

• Benefits: Medical, dental, vision, life, and pet insurance

• Optional disability coverage

• 401(k) retirement plan

• Paid holidays and PTO

• Training: Ongoing paid training -- BMW product knowledge, CRM, and sales process

• Growth: Career path with real progression into Finance, Management, and Leadership roles

Your Career Path at Swickard

This is not a dead-end role. It is a launchpad. High performers move fast here. The path is real.

• Sales Consultant -- master the BMW product and Swickard's guest experience standards

• Senior Consultant / Team Lead -- mentor others, take on more complex deals

• Finance Manager, Sales Manager, or General Manager -- for those who want to lead

• 40+ rooftops and premium brands across the West Coast, Alaska, and Hawaii -- room to grow

About Swickard Automotive Group

Founded in 2014. Grown to 40+ rooftops and nearly 3,000 team members. Consistently ranked among the fastest-growing dealership groups in the US by Automotive News.

We are a hospitality company that happens to sell cars. That means we hold ourselves to a higher standard -- for our guests and for each other. Brands include BMW, Mercedes-Benz, Porsche, Lexus, Audi, Land Rover, Volvo, and more. 

Most people dread buying a car. We are here to change that. It starts with the people on our floor.