Sales Development Representative

Job Location:
Remote Position (Hybrid if local to Dallas/Fort Worth, TX) 

Are you EPIC?
Do you have the ability to demonstrate, understand and apply HFD’s core purpose and
values in all that you do? At HFD, our mission is to make healthcare more affordable by giving everyone a better way to pay. In order to accomplish this mission, we must ensure that our team is aligned with our E.P.I.C. values: 

• Excellence: Always exceeding expectations! 
• Passionate: Executing with boldness! 
• Innovative: Pioneering a better way! 
• Collaborative: Together we win! 

The EPIC Sales Development Representative we are looking for:
Reporting to the Director of Customer Success, we’re seeking a Sales Development Representative (SDR) with a bias towards action and a passion for winning. As part of our fast-growing team, you’ll play a pivotal role in identifying, qualifying and closing prospective clients laying the foundation for meaningful, long-term partnerships with Dental providers nationally. 

This is more than just cold outreach. You’ll become an expert on our product suite, deeply understand the market and buyer personas, and partner closely with our Sales and Marketing teams to build pipelines and drive top-of-funnel momentum. 

As a Sales Development Representative, you will: 

• Move quickly on warm leads with an urgency to execute. 
• Generate and qualify leads through a mix of outbound prospecting (email, phone, LinkedIn) and inbound lead conversion. 
• Identify key decision-makers at Dental practices. 
• Work with marketing ops to craft tailored outreach sequences that align with the unique needs of each outreach opportunity. 
• Use data and industry insights to personalize messaging and increase conversion rates 
• Work cross-functionally with Sales, Marketing, and Product teams to refine lead scoring, targeting, and engagement strategy 
• Book discovery calls and demos for Area Managers, ensuring a smooth handoff with clear context. 
• Maintain accurate and up-to-date activity in CRM. 
• Stay up to date on Dental and BNPL industry trends. 

•  Bold with a bias towards action. 
• Self-aware, organized, and eager to be coached to success.  
• <2 years of experience in a sales, SDR, or business development role. 
• Excellent communication skills—concise, clear, and persuasive across email, phone, and social channels 
• Ability to pay close attention to detail and be self-motivated  
• Ability to multitask and excel in a fast-paced environment 

* Competitive commission structure

Benefits:  

• Medical, Dental, Vision Insurance  
• 401k with 4% company match.  
• Time off: Unlimited PTO, 6 days of paid sick time, plus 6 paid holidays and 1 floating federal holiday.  
• EPIC company culture