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Sales Development Representative

icon building Company : Approvely
icon briefcase Job Type : Full Time

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Job Description - Sales Development Representative

Sales Development Representative (Partners + Merchant Direct)

About the Role

We are looking for a high -energy, highly organized Sales Development Representative (SDR) to help expand our partner ecosystem and support direct merchant acquisition. This role sits at the front line of revenue growth — building relationships with referral partners, identifying qualified merchant opportunities, and creating pipeline for the Sales team.


You will work across two core motions:
Partner -Led Sales — activating, nurturing, and expanding referral partner relationships
Direct Merchant Prospecting — sourcing and qualifying merchants that fit our platform


This is a high -visibility role where your work directly impacts revenue, partnerships, and market expansion.


What You’ll Do

Partner Development

  • Engage inbound and outbound partner leads (ISVs, platforms, consultants, agencies, referral partners)

  • Maintain consistent communication cadence with active partners

  • Educate partners on product capabilities, onboarding process, and ideal customer profile

  • Identify partner -sourced merchant opportunities and move them into the pipeline

  • Track partner activity and performance inside CRM

Merchant Prospecting & Qualification

  • Prospect merchants through outbound channels (email, LinkedIn, events, industry lists, partner referrals)

  • Conduct discovery calls to understand:

    • Business model

    • Payments needs

    • Compliance and regulatory complexity

    • Volume potential and growth profile

  • Qualify opportunities and transition to Account Executives or Sales leadership

  • Support early deal coordination with onboarding, underwriting, and compliance teams

Pipeline & CRM Management

  • Maintain clean CRM records (activities, notes, next steps, deal progression)

  • Track outreach metrics and conversion performance

  • Support reporting on lead sources, partner activity, and pipeline contribution

Cross -Functional Collaboration

  • Work closely with Sales, Partnerships, Marketing, and Onboarding

  • Provide feedback on market trends, objections, and competitive intelligence

  • Support event follow -up and campaign outreach



Requirements

Who You Are

Core Traits

  • Curious and coachable

  • Comfortable in a fast -moving startup environment

  • Highly organized and process -driven

  • Strong communicator (written + verbal)

  • Resilient and consistent with outreach

Experience

  • 1–3 years in Sales, SDR, Partnerships, or Customer -Facing roles (preferred but not required)

  • Experience in fintech, payments, SaaS, or regulated industries is a plus

  • Experience working with partners or referral channels is a plus

  • Experience using CRM tools (Zoho, Salesforce, HubSpot, etc.)


What Success Looks Like (First 90 Days)

30 Days

  • Complete product and industry training

  • Begin outbound and partner outreach

  • Run discovery calls with supervision

60 Days

  • Independently qualify partner and merchant opportunities

  • Consistently hit outreach and meeting targets

  • Contribute qualified pipeline

90 Days

  • Fully own partner + merchant qualification workflows

  • Consistently generate qualified opportunities

  • Become a trusted front -line voice of the company


Key Metrics

  • Qualified Opportunities Created

  • Partner Activation & Engagement

  • Meetings Booked

  • Pipeline Contribution

  • CRM Data Hygiene & Activity Completion


Why This Role Matters

This role is critical to expanding our partner ecosystem and accelerating merchant adoption. You help ensure the right businesses enter the pipeline — improving close rates, onboarding success, and long -term customer quality.



Benefits

Compensation Structure (Example — Adjustable)

  • Base Salary + Variable Commission

  • Commission tied to:

    • Qualified opportunities created

    • Partner -sourced pipeline

    • Revenue contribution (optional depending on structure)



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