Sales Development Representative

Why Work for i-PRO

i-PRO became independent from Panasonic in October 2019. We strive to capture moments of underlying truth to better support the decisions of those professionals who protect and save lives, providing a safer and more peaceful world. Every day, we work hard to deliver new value to society, and we are working together to solve our customers' problems. Our employees describe our culture as that of an entrepreneurial mature start up, family oriented, and value-driven organization where people get to grow professionally along with the company. We look for people who are BOLD, TRUSTED, FLEXIBLE, have a high sense of urgency for results, and hold themselves to a high level of accountability. If this sounds like you, i-PRO is for you! 

Why You Would Love This Job

This is your launchpad into a high-growth technology sales career. You'll develop essential skills in prospecting, qualification, and consultative selling while working with cutting-edge security technology that protects schools, businesses, and communities. You'll be part of building i-PRO's new in-house SDR team from the ground up, with the stability and career development opportunities that come with a direct employee role at an established technology company.

Purpose of the Job

The Sales Development Representative is the frontline of i-PRO's growth engine, responsible for identifying and qualifying new business opportunities through strategic outbound prospecting. This role focuses on engaging decision-makers at potential customer organizations, uncovering their security challenges, and scheduling qualified discovery meetings for our Account Executive team. SDRs play a critical role in building i-PRO's sales pipeline and launching their careers in technology sales.

Key Responsibilities

1. Outbound Prospecting - Execute daily cold calling, email campaigns, and LinkedIn outreach using assigned Salesforce prospect lists to generate interest and secure meetings with decision-makers.


2. Meeting Scheduling - Schedule qualified discovery meetings between prospects and Account Executives with detailed handoff notes on prospect needs and organizational context.


3. Qualification & Discovery - Conduct qualification conversations using BANT methodology to assess fit, uncover security pain points, and determine opportunity potential.


4. Strategic Initiative Alignment - Support company growth strategies by prioritizing outreach to target segments and use cases aligned with i-PRO's key strategic priorities and product launches.


5. CRM - Maintain accurate Salesforce records for all activities, conversations, and outcomes while managing cadences in Salesloft.


6. Product Knowledge Development - Build working knowledge of i-PRO's video surveillance, access control, body-worn camera, and emergency response solutions to conduct credible consultative conversations.


7. Team Collaboration - Partner with Sales Development Manager, Account Executives, and Data team to refine targeting, messaging, and qualification strategies based on market feedback.

Qualifications: Education & Experiences

• Bachelor's degree in Business, Marketing, Communications, or related field required


• Demonstrated interest in sales or business development through coursework, extracurricular activities, or related experience

Competencies, Skills & Knowledge

• Resilience & Communication: Maintains positive attitude through rejection; articulate and confident in phone, email, and written communication with professionals at all organizational levels.


• Active Listening & Coachability: Genuinely curious about prospect challenges; receptive to feedback and committed to implementing coaching to improve results.


• Self-Management & Drive: Self-directed with strong time management; goal-oriented with competitive drive to succeed in metrics-driven environment


• Technical Aptitude: Comfort learning new technology platforms including CRM (Salesforce), sales engagement tools (Salesloft), prospecting databases (Seamless.ai), LinkedIn, and virtual meeting platforms


• Sales & Product Knowledge: Basic understanding of B2B sales processes and qualification frameworks (BANT); ability to quickly learn i-PRO's product portfolio and articulate value across video surveillance, access control, emergency response, and body-worn camera solutions (comprehensive training provided)