Sales Director, Liquidity provider, Limassol, Cyprus

Reporting Manager: Chief Executive Officer

Location: Cyprus

Experience Level: C-Level/Managerial

Salary Range (Budget): Competitive Base (Market Rate) + Commissions

About Us:

With over 15 years in the FX industry, our client is a trusted liquidity provider offering institutional-grade solutions to a global client base. Their experience, stability and robust infrastructure make them the partner of choice for brokers, asset managers, hedge funds, and prop trading firms.

About The Role:

As a Sales Director (B2B), you will be responsible for leading and executing the company's business-to-business sales strategy to drive sustainable revenue growth, expand market share, and build long-term client partnerships. You will oversee the sales team, manage key accounts, and collaborate cross-functionally to ensure alignment between revenue objectives and overall business goals.

What You Will Do:

Strategic Planning:

• Develop and implement the company's commercial strategy aligned with business goals
• Analyse market trends to identify growth opportunities and areas for improvement

• Revenue Generation:
• Drive sales and marketing initiatives to meet revenue and profit targets
• Oversee pricing strategies, revenue streams, and profitability analysis

• Lead and manage sales, marketing, and business development teams
• Set KPIs and performance targets for the commercial teams

• Establish and nurture relationships with key clients, partners, and stakeholders
• Negotiate contracts and agreements to ensure beneficial partnerships

• Monitor market conditions, competitor activities, and customer trends
• Use insights to refine strategies and maintain a competitive edge

• Oversee marketing campaigns to enhance brand visibility and reputation
• Ensure consistent messaging across all platforms

Who We Are Looking For:

• Bachelors degree in Business, Marketing, or related field
• 7–10+ years of B2B sales experience, with 3–5 years in a leadership role
• Proven track record of meeting or exceeding revenue targets
• Experience managing complex sales cycles and enterprise accounts
• Strong leadership, negotiation, and strategic planning skills
• Proficiency with CRM systems and sales analytics tools

What You Will Get:

• 21 days of annual leave
• Medical insurance from day one
• Hybrid work model
• Friday finish work at 16:00
• 6 days of paid sick leave
• Birthday, new-born, and wedding allowance
• Bonus scheme based on company and individual performance
• Personal development training allowance
• Meal allowance
• Commissions Structure

Why Join Us:

This is an excellent opportunity to work in a dynamic and growing FX trading company. We offer a challenging and rewarding environment with the opportunity to work on cutting-edge integrations involving trading platforms and marketing systems on a global scale.