Sales Enablement & Channel Marketing Manager

Job Summary:

Do you enjoy helping sales teams win? Join onsemi's Marketing organisation as Sales Enablement & Channel Marketing Manager for the Americas. You will make sure our sales teams and distribution partners have the right content, training and tools to sell onsemi solutions  and own our revenue enablement platform. You will also drive channel marketing with our distribution partners, from joint marketing plans to campaigns and events that create demand. You will work closely with Sales, Product Marketing, Business Units, Corporate Marketing, IT and distribution partners. The role is based in Scottsdale, Arizona and reports to the Senior Manager of Global Channel Marketing & Sales Enablement.

Sales Enablement 

• Build and run sales enablement programs for the sales teams and distribution partners, aligned with onsemi's go-to-market priorities.


• Own the revenue enablement platform end to end – from platform administration and configuration to content structure, governance, user adoption, and analytics.


• Act as the business owner of the platform with IT: manage user access, integrations, security requirements, upgrades, and vendor support.


• Partner with Sales, Product Marketing, and Business Units to create training, playbooks, messaging, competitive positioning, and customer-ready content.


• Prepare sales teams and partners for new product introductions (NPIs) with launch kits, training, and certifications.


• Track adoption and impact, connect enablement activity to pipeline and revenue, and continuously improve programs based on data and feedback.

Channel Marketing & Demand Generation

• Develop and execute the Americas channel marketing plan, including joint business and marketing plans with distribution partners.


• Run integrated campaigns: digital, NPI launches, webinars, partner promotions, trade shows,and events.


• Ensure marketing investments align with business priorities and deliver measurable results.


• Act as the key link between Sales, Corporate Marketing, Business Units, and partners, and represent Americas needs in global planning.

• Bachelor's degree in Marketing, Business, Engineering, Communications, or a related field.


• 6–10 years of experience in Sales Enablement, Channel or Partner Marketing, Product Marketing, or related roles; B2B semiconductor, electronics, or technology experience strongly preferred.


• Hands-on experience with revenue enablement platforms, such as Allego , Seismic, Highspot or Showpad 


• Experience working with IT on platform setup and integrations 


• Proven success building training, content, and enablement programs that improve sales effectiveness.


• Solid understanding of channel marketing, demand generation, marketing automation, and campaign measurement.


• Ability to influence and collaborate across functions and organizational levels.


• Strong analytical and project management skills; able to manage multiple priorities in a fast-paced environment.


• Strong reporting skills in Excel, Tableau and Power BI, with experience building dashboards that turn adoption, campaign and pipeline data into clear insights for leadership.


• Excellent written, verbal, and presentation skills; proficient in Microsoft Office.

onsemi (Nasdaq: ON) is driving disruptive innovations to help build a better future. With a continued focus on the automotive and industrial end-markets, onsemi is accelerating change and driving disruptive innovation towards a sustainable ecosystem in high-growth megatrends such as vehicle electrification, advanced safety, alternative energy, and factory automation. With a highly differentiated and innovative product portfolio, onsemi creates intelligent power and sensing technologies that solve the world’s most complex challenges and leads the way in creating a safer, cleaner, and smarter world. Today, the industrial and automotive end-markets are responsible for two-thirds of global greenhouse gas emissions, providing an immense opportunity for onsemi to do its part in achieving a net-zero economy with its intelligent power and sensing technologies. Climate change presents not only a risk to the environment, but also opportunities for innovative business solutions, and onsemi is committed to applying its research and design expertise and adapting its own operations to achieve net-zero emissions by 2040.