Sales Representative

Sales Representative 

Department: Sales
Location: Miami, FL
Reports to: Team Leader
Job Type: Full-Time | On-Site

Mission

The Sales Representative is responsible for driving sales and ensuring strong in-store execution of Cordialsa USA products within assigned retail accounts. This role combines sales and customer service, including placing orders, and building customer relationships. The Sales Representative follows an assigned route and supports promotional execution within a designated territory.

Responsibilities

• Sales & Customer Service: Identify sales opportunities, suggest orders, and provide excellent customer service.


• Route Compliance: Adhere to the assigned daily route and visit schedule.


• Activity Logging: Use company systems to record store visits and point-of-sale activity.


• Order Management: Recommend orders to ensure product rotation and manage volume business based on promotional plans.


• Returns Management: Verify returned merchandise, prepare credits, and coordinate pickup timelines (not applicable in all territories).


• Customer Development: Identify and onboard new customers within the assigned territory.


• Photo Documentation: Capture photos of shelves and displays to document execution.


• Inventory Control: Ensure product freshness, rotation, and selling condition.


• Pricing Compliance: Confirm shelf tags and promotional pricing; report discrepancies to the Team Leader.


• Planogram Execution: Maintain product placement according to company planograms.


• POP Materials: Place point-of-purchase materials per company guidelines.


• Other duties as assigned.

Key Competencies

• Strong customer service and relationship-building skills


• Sales-focused and results-driven mindset


• Ability to work independently and manage daily routes


• Comfortable using mobile technology and sales systems


• Flexible and adaptable in a fast-paced environment


• Clear communication and problem-solving skills

Education

High School Diploma or GED required; college degree strongly preferred.

Experience

Minimum of 2 years of experience in sales and customer management, preferably in consumer packaged goods (CPG)

Experience in direct store delivery (DSD) and grocery or retail sales is a plus

Other Requirements

• Bilingual in Spanish and English


• Reliable transportation; valid driver’s license and proof of insurance


• Reside within 50 miles or 60 minutes of the primary work location


• Flexible schedule with ability to work in a fast-paced environment


• Physically able to lift, push, pull, and carry up to 25 lbs (occasionally over 50 lbs), with or without reasonable accommodation


• Authorized to work in the United States without current or future sponsorship.

Benefits

• 401(k) with company match


• Health Insurance


• Dental Insurance


• Vision Insurance


• Life Insurance


• Paid Time Off


• Employee Referral Program

Schedule

• Monday to Friday


• 8:00 am to 5:00 pm