Sales Representative - Merchandiser

Sales Representative - Merchandiser

Reports to: Territory Manager

Department: Sales

Territory: Springfield, MA

Mission

Drive sales growth and strengthen customer relationships by effectively promoting and merchandising Cordialsa USA products at assigned stores, while building strong partnerships with store managers and staff to deliver excellent service and create value for both customers and the company.

Responsibilities

• Sales and Customer Service: Maximize sales by identifying opportunities and providing excellent customer service.


• Display Verification: Visit stores to stock shelves and additional spaces, ensuring proper product placement and accurate pricing.


• Route: Visit assigned stores in the territory according to the planned route to promote products, restock shelves, and identify sales opportunities.


• Activity Log: Use digital systems to record and track store activities.


• Negotiation: Recommend orders to ensure product rotation, collaborate with store managers on sales volume based on offer plans, and schedule deliveries.


• Returns: Handle returned merchandise, identify and label returned products, and communicate pickup dates to customers (may not apply to all territories).


• Customer Onboarding: Identify potential clients, present product portfolios, and manage documentation for new accounts.


• Labeling & POP: Prepare shelves for SKU labeling, set up promotional displays, and place POP materials according to instructions.


• Photographs: Capture images of displays and shelves to document completed activities.


• Inventory & Pricing: Ensure proper product rotation, maintain organized inventory, verify pricing, and report discrepancies.


• Planograms: Confirm that products are placed according to planogram specifications.


• Other Duties: Perform additional tasks as assigned.

Desirable Knowledge: Experience building strong customer relationships and managing sales and orders. Ability to work independently and adapt schedules. Strong communication and problem-solving skills. Proficient in Microsoft Office and mobile devices. Experience in direct store delivery (DSD) and grocery, retail, or sales background is a plus.

Education: High School Diploma or GED required.

Experience: Minimum of 2 years in sales and customer management, preferably within consumer packaged goods (CPG).

Physical Requirements: Ability to lift, carry, and transport merchandise up to 25 lbs, move throughout the store including bending, stretching, and walking long distances, stand for extended periods, occasionally use ladders, operate carts or other equipment, and safely handle boxes, including opening with box cutters.

Other: Must be authorized to work in the U.S. without sponsorship now or in the future.

Must have a car, a valid driver’s license, and proof of insurance.

Bilingual in Spanish and English.

Adaptation Period: 3 months

Schedule: Monday to Friday

Benefits:

• 401(k) match


• Dental Insurance


• Health Insurance


• Vision Insurance


• Life Insurance


• Paid time off


• Referral program