Senior Demand Planner

LIPTON Teas and Infusions is the world's largest tea business with a remarkable portfolio of over 30 world-class brands, including iconic names like Lipton, PG Tips, TAZO, Brooke Bond, and B-Corp certified Pukka and T2. Based in the Netherlands and operating in more than 100 countries, we pioneer innovative, premium and sustainable teas and infusions to delight our consumers daily. Our commitment is to drive the entire tea industry upwards and create value for all and the planet, from farmers to consumers, retailers, team members, partners, and shareholders. We take a long-term approach, investing in innovative and sustainable practices that deliver responsible growth, with a keen focus on meeting the needs of our customers and consumers, protecting the environment, and making a positive impact on people's lives.

Job title: Senior Demand Planner

Location: Hoboken, hybrid

Type: full time, permanent

Who we are and what we do:

LIPTON Teas & Infusions is the world’s leading tea business, home to iconic, purpose‑driven brands like Lipton, Pukka, Tazo, T2, Lyons and PG Tips.

We craft great teas for every occasion, to bring joy and inspire a healthier lifestyle. Guided by our values of people first, ownership, passion for excellence, and consumer and customer centricity, we create long‑term value for our people, trade partners, suppliers, and the communities where we operate.

If you’re a diverse thinker who takes personal ownership to connect ideas and make impactful things happen, someone who shares our values around humanity and courage and someone who enjoys a good cup of tea (on the house!), then we could be a good match! ✨

Your role:

As Senior Demand Planner for North America, you will own customer- and brand-level demand planning for an assigned portfolio or channel. You will translate commercial inputs, historical performance, run-rate trends and market intelligence into an accurate, actionable demand signal in Kinaxis. This is a senior individual-contributor role requiring strong analytical judgment, independent data validation, cross-functional leadership and end-to-end ownership of planning outputs and reporting.

Your key responsibilities:

• Own and continuously improve customer-, channel-, brand- and item-level forecasts by incorporating history, run-rate trends, seasonality, promotions, distribution changes, customer resets, innovation and other demand drivers.


• Contribute to demand reviews and assigned channel discussions, clearly communicating forecast changes, assumptions, risks, opportunities and recommendations to cross-functional stakeholders.


• Own the demand planning cycle in Kinaxis, including data cleansing, baseline and consensus forecast review, forecast adjustments, new product introductions, disaggregation and timely release of an accurate demand signal to Supply Planning.


• Independently validate transactional data, planning-system outputs and reports before publication. Proactively detect discrepancies, determine root causes and drive timely correction to prevent downstream planning errors.


• Conduct customer and channel run-rate analyses and convert insights into forecast actions that improve forecast quality and business decision-making.


• Own and streamline demand planning KPI and service reporting, helping consolidate reporting across Demand and Supply Planning where appropriate.


• Partner with Sales, Customer Development, Marketing, Finance, Supply Planning and other stakeholders to build a fact-based consensus plan and maintain clear forecast assumptions.


• Support the S&OP process and contribute to demand and supply reviews by presenting insights, scenarios, risks and opportunities for the assigned portfolio.


• Monitor forecast accuracy, bias, service, inventory and other relevant planning metrics, using exception-based analysis to prioritize corrective actions.

What we are looking for:

• Bachelor's degree in Supply Chain, Business, Analytics, Engineering or a related field, or equivalent relevant experience.


• Minimum 3 years of demand planning experience; experience operating independently in a customer-facing planning environment is strongly preferred. We will favor Candidates with experience in FMCG, preferably CPG.


• Hands-on experience with Kinaxis RapidResponse is strongly preferred; SAP or comparable ERP and advanced planning-system experience is beneficial.


• Advanced Excel capability, including PivotTables, data validation, complex analysis and structured reporting.


• Strong analytical judgment and attention to detail, with a demonstrated ability to challenge outputs, identify data issues and resolve them before they affect business decisions.


• Experience influencing cross-functional stakeholders without direct authority.


• Working knowledge of S&OP / IBP processes, demand review and supply review; willingness and ability to quickly learn company-specific planning processes.


• Clear written and verbal communication, with the ability to translate complex analysis into concise recommendations and decisions.


• Strong ownership mindset, initiative and ability to manage multiple priorities in a fast-paced environment


• Experience or demonstrated interest in applying AI tools, coursework or emerging analytics capabilities to improve planning productivity and decision quality.

Preferred qualifications

• Power Query and/or Power BI experience, including data transformation, dashboarding and reporting automation.

What’s in it for you:

We believe that growth is for everyone, we believe in growing leaders, and we believe in making space to grow an owner’s mentality. Like nature, we adapt, we change, and we grow. We believe in connections over hierarchies and work levels. We have a 'corporate start-up' approach; we act with speed and agility, and we have the strength and scale of a large corporation. We are building a better world of wellbeing, and a better you.

Benefits & Perks

●          Comprehensive insurance plans - health, dental + disability and life Insurance

●          401(k) with 5% company matching + an extra 4% after your first year

●          Flexible Spending Account and Dependent Care Accounts

●          20 days PTO, 10 company holidays

●          Parental Leave - Primary & Secondary

●          Learning and development reimbursement

What to expect from us:

We know that the whole recruitment process can be stressful, so we promise to make it as straightforward as possible. Our process is usually 2-3 stages (depending on the seniority of the role) and we are aiming to review every CV within 2 weeks. 

We are an organization committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. We are interested in every individual bringing their whole self to work and this includes you!