Senior Director, Web & Digital Strategy

Role Summary

The Senior Director of Web & Digital Strategy will own Cato Networks’ digital ecosystem end-to-end, with the website as the primary growth, brand, and conversion engine. This leader will define the digital vision, drive measurable business impact, and scale a high-performing team responsible for web experience, optimization, and digital execution.

Key Responsibilities

• Own the global website strategy, roadmap, and performance as a core business asset


• Define the role of digital across the buyer journey, from awareness through conversion


• Drive measurable outcomes including CRO, pipeline contribution, and engagement


• Partner with Demand, PMM, Brand, Sales, and Product on launches and campaigns


• Own analytics, experimentation, SEO, AEO, accessibility, and performance standards

Qualifications

• 10+ years of experience in web, digital, or growth marketing roles


• 5+ years in senior leadership managing teams and complex stakeholders


• Proven ownership of a B2B website as a revenue-driving channel


• Strong understanding of demand generation, CRO, and buyer journeys


• Data-driven mindset with strong business judgment


• Experience in cybersecurity a plus