Senior Field Marketing Manager

As a Field Marketing Manager you will actively support quality pipeline development and brand awareness within the entire US region through field marketing programs, events, and campaigns.
Create and deliver integrated marketing programs for target regions, including events, digital marketing, 3rd party event sponsorships, direct mail, etc.
Execute customized, high-impact field marketing events managing logistics, organization, administration, and communications.
Set goals and perform continuous analysis of ABM campaigns, field marketing programs and events to ensure they are impacting pipeline and progressing deals.
Stay informed about industry trends and bring fresh ideas to enhance our engagement and conversion strategies.
Partner with sales organization on targeting and lead follow-up prioritization and progression
Develop and implement highly relevant messaging for single accounts and account clusters
Events: manage all event logistics including onsite management of events, ensuring flawless execution and liaise with event venues on event schedules, rooms, AV, catering etc, assist in all event logistics
Collaborate with sales executives and customer success to deliver customer engagement programs that ensure incredibly successful customers who continue to renew and expand
Requirements:
4+ years of experience with events and campaign management in cybersecurity companies - Must
Full proficiency in Hubspot marketing and sales - Must
Ability to travel 40% of the time across the US - Must
Track record of partnering with a high-energy sales team to craft programs that deliver results.
Proven success in executing programs and events that drive demand, deal acceleration, return, and deliver exceptional experience for our attendees
Content creation experience across a variety of mediums, from developing messaging platforms to creating persuasive copy for email, direct mail, digital ads, SDR scripts and marketing assets
Strong oral, written, communication and professional skills.
Extremely detail-oriented, organized, and able to meet deadlines.
Past experience working with third-party providers, partners and agencies.
Must be able to successfully manage multiple, competing priorities and meet deadlines.
Experience owning pipeline targets is a plus.
Self-motivated, able to work autonomously and communicate with remote management for extended periods of time
Strong demand generation experience building multi-touch, integrated campaigns
This position is based in Boston