Senior Influencer Marketing Account Strategist

ABOUT DIVISION-D:

Division-D is an omnichannel digital media partner serving both agencies and brands. We provide a full-service approach for our clients executing strategic media campaigns across a variety of digital channels with highly advanced audience targeting, premium inventory partnerships, and impactful ad formats at scale.

ABOUT THE ROLE:

Our Senior Influencer Marketing Account Strategist (IM-AS) position is a pivotal role responsible for driving the strategy and planning of all Influencer Marketing campaigns. Acting as the data-driven creative engine, the IM-AS works closely with the Sales team to develop and price compelling Influencer Marketing plans tailored to meet unique brand objectives. As a key member of the Influencer Marketing team, the IM-AS collaborates closely with Influencer Marketing Account Managers to identify the ideal Influencers and Creators, execute paid social campaigns in alignment with the creative strategy, and develop comprehensive campaign wrap decks to communicate performance metrics and insights.

CORE RESPONSIBILITIES:

• Develop Influencer Marketing media plans, including deliverables, pricing, strategy, and talent selection
• Create innovative, data-driven social media strategies that align with brand goals
• Conduct brand social audits and competitive analyses to inform campaign strategies
• Identify and vet Influencers and Creators for strategic brand partnerships
• Implement and optimize paid social strategies to ensure alignment with campaign objectives
• Prepare and present campaign wrap decks, including detailed reporting and performance analysis

 
BENEFITS:

• Strong compensation plan, including salary and uncapped commission 
• Competitive PTO policy with 22+ days per year in addition to holiday time off 
• Company health insurance plan and paid parental leave 
• Flexible schedule
• Employer matching retirement contribution after one year of employment
• Quarterly continued education offered and strong advancement opportunities
• Active company social calendar, including catered lunches, happy hours, parties, and community involvement

POSITION REQUIREMENTS:

• 3-5 years of experience in influencer marketing and social media strategy planning
• Demonstrated success in building, pricing and executing six-figure influencer marketing plans for brands
• Excellent communication and presentation skills to convey strategic recommendations to clients
• Creative thinking and problem-solving abilities to develop innovative campaign ideas
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies
• Proven experience in developing data-driven social media strategies and managing paid social campaigns
• Proficiency in social media analytics tools (e.g., Meta Business Suite, TikTok Ads Manager, Sprout Social)
• Detail-oriented with a commitment to accuracy and quality
• Self-motivated and proactive with the ability to work independently and as part of a team

PREFERRED REQUIREMENTS:

• Highly organized and detail-oriented with a passion for social media, influencer marketing, and brand storytelling
• Experience communicating with key stakeholders internally and externally 
• Experience using Microsoft Office suite (Excel, Word, Outlook, etc.)