Senior Manager, Product (Content) Marketing (Corporate B2B) - Generous Compensation

Salary :

$55,000 - 80,000 yearly

Company : EAB

Job Type : Full Time

Washington, Dc

Number of Applicants

:

000+

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Job Description - Senior Manager, Product (Content) Marketing (Corporate B2B) - Generous Compensation

We are eager to add a driven Senior Manager, Product (Content) Marketing (Corporate B2B) to join our dedicated team at EAB in Washington, DC.
Growing your career as a Full-Time Senior Manager, Product (Content) Marketing (Corporate B2B) is a terrific opportunity to develop important skills.
If you are strong in planning, innovation and have the right personality for the job, then apply for the position of Senior Manager, Product (Content) Marketing (Corporate B2B) at EAB today!

About EAB and Seramount:

At EAB, our mission is to make education smarter and our communities stronger. From kindergarten to college to career, EAB partners with leaders and practitioners to accelerate progress and drive results across five major areas: enrollment, student success, institutional strategy, data & analytics, and diversity, equity, and inclusion (DE&I).

Seramount, part of EAB, is a strategic business dedicated to advancing diversity, equity, and inclusion (DEI) in the workplace. Seramount partners with their 450+ corporate clients to move the needle on corporate policy and culture through research, insights, and best practices. Seramount is a thought leader in the talent space and works with HR and DEI professionals on critical issues such as workplace policies, global inclusion trends, talent strategy, and metrics.

Our business is in growth mode and offers the right person the opportunity to be a part of a diverse, dynamic, creative, and highly skilled team partnering with leading companies to advance more inclusive corporate cultures.

The Role in Brief:

Senior Manager, Product (Content) Marketing (Corporate B2B)

Seramount is looking for a B2B content marketer who can balance project management and content development on a fast moving team. You will serve as a subject matter expert on our products, customer base, and market landscape to connect Seramount’s growing portfolio of solutions to the changing needs of our corporate buyers.

You will partner cross-functionally with sales, product, researchers, clients, digital, and creative teams to shape a high-performing content calendar that drives demand, increases brand awareness, and continuously evolves to address new insights.

Note: this role is also open at the Associate Director level and candidates are being considered for both levels of the role. This hire is expected to be appointed with an official business title of ‘Senior Manager, Product Marketing’ to align with EAB business norms. The position may be based in Washington, D.C.; Richmond, VA; or is open to remote employment within the continental United States.

Primary Responsibilities (What You'll Do):

Develop a deep, nuanced understanding of our industry and buyer (HR and DEI professionals) from multiple stakeholder perspectives
Partner with the sales team to prepare sales pitches, slide decks, and one pagers that communicate product differentiation and value
Translate long-form research into marketing collateral including slides, blogs, infographics, webinars, and case studies across multiple channels, including email, web copy, conferences, presentation decks, etc.
Use performance metrics to continually refine content strategies, identifying opportunities for improvement and innovation in partnership with digital and demand generation teams

Basic Qualifications:

Bachelor’s degree or equivalent experience
3 - 4+ years of writing and managing B2B content and copy or equivalent B2B experience (SaaS product marketing, content strategy, communications, research)
Strong communicator; great at analyzing information and extracting relevant insights in order to tailor messages and collateral accordingly
Outstanding talent as a writer with the ability to clearly express complex ideas and adapt language, format, and style for various media and audiences
Ability to take ownership and drive projects from beginning to end

Ideal Qualifications:

Commitment to valuing diversity, practicing inclusive behaviors, and contributing to an equitable working and continual learning environment in support of EAB’s DE&I Promise

If you’ve reached this section of the job description and are unsure of whether to apply, please do! At EAB, we welcome diversity of background and experience. We would encourage you to submit an application if this is a role you would be passionate about doing every day.

Compensation:

The anticipated starting salary range for this role is $55,000 - $80,000 per year. Actual salary varies due to factors that may include but not be limited to relevant experience, skills, and location. At EAB, it is not typical for an individual to be hired at or near the top of the starting salary range for their role.

This hire will additionally be eligible for discretionary bonus or incentive compensation. Variable compensation may depend on various factors, such as individual and organizational performance.

Benefits:

Consistent with our belief that our employees are our most valuable resource, EAB offers a competitive and inclusive benefits package.

Medical, dental, and vision insurance plans; dependents and domestic partners eligible
20+ days of PTO annually, in addition to paid firm and floating holidays
Daytime leave policy for community service and flextime for fitness activities (up to 10 hours per month each)
401(k) retirement savings plan with annual discretionary company matching contribution
Health savings account, healthcare and dependent care flexible spending account, and pre-tax commuter plans
Employee assistance program with counseling services and resources available to all employees and immediate family
Wellness programs including gym discounts, incentives to promote healthy living, and family access to the leading app for sleep, meditation, and relaxation
Gender affirming care coverage
Fertility treatment coverage and adoption or surrogacy assistance
Paid parental leave with phase back to work program for birthing and non-birthing parents
Access to milk shipping service to support nursing employees during business travel
Discounted pet health insurance coverage for dog and cat family members
Company-provided life, AD&D, and disability insurance
Financial wellness resources and membership in a robust employee discount program
Access to employee resource groups, merit-based advancement, and dynamic professional growth opportunities
Benefits kick in day one, see the full details here.

At EAB, we believe that to fulfill our mission to “make education smarter and our communities stronger” we need team members who bring a diversity of perspectives to the table and are committed to fostering a workplace where each team member is valued, respected and heard.

To that end, EAB is an Equal Opportunity Employer, and we make employment decisions on the basis of qualifications, merit and business need. We don’t discriminate on the basis of race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law.