Senior Marketing Analytics Manager, Marketing Ops

icon building Company : Rippling
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Job Description - Senior Marketing Analytics Manager, Marketing Ops

Senior Marketing Analytics Manager, Marketing Ops

About Rippling
Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.
Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365—all within 90 seconds.
Based in San Francisco, CA, Rippling has raised $1.2B from the world’s top investors—including Kleiner Perkins, Founders Fund, Sequoia, Greenoaks, and Bedrock—and was named one of America's best startup employers by Forbes.
We prioritize candidate safety. Please be aware that all official communication will only be sent from @Rippling.com

addresses.
About the role
The Rippling Marketing Operations team is looking for a data savvy individual to serve as the key point of contact for our surrounding marketing analytics and data science functions. Unlike traditional performance analysis, modeling, or planning roles, this role will serve more as the data SME on the marketing ops side and carry the knowledge of how our data is automated and orchestrated across our complex GTM tech stack; working with unique data sets such as email deliverability, website/seo/experiment data, attribution frameworks, 3rd party intent, person/account scoring models, and much more. This role requires the ability to communicate our underlying data infrastructure in an effective way, collaborate cross functionally, and to provide context into the “why” behind the data. This role will report directly to the Sr. Director of Marketing Operations.
What you will do
Serve as the point of contact for the Marketing Data Science and Strategy/Planning teams
Partner closely with our Growth Engineering team to build a data dictionary; SQL tables/views, column definitions, communicating changes to underlying data sources, sync cycles, etc.
Audit, analyze, and identify gaps in our core marketing data sets and partner with Marketing Ops to fill those gaps wherever possible
Build “operational” analytics dashboards as a conduit to observability for key operational programs and automation
Support key data and analytics programs such as lead scoring, account scoring, attribution, campaign/program hierarchies, new data pipelines, etc.
What you will need

5+ years of marketing analytics or related marketing ops experience (w/ proficient SQL skills)
Deep SQL knowledge and working within SQL databases (preferably Snowflake); Python is a plus
Advanced knowledge of SFDC object relationships/cross object automation and overall categories of marketing data sets (intent, deliverability, website, email engagement, etc)
Deep knowledge of Tableau and data visualization softwares
Expertise with reverse ETL softwares such as Census/High Touch
Experience working within marketing technologies specifically; understanding how data orchestration and different integrations operate
Business operations minded individual with strong collaborative skills
Executive communication skills and effective presenter traits
Strong analytical and conceptual problem-solving skills
Able to work with a high degree of autonomy in a fast-moving startup or a hyper growth environment
Superb project management skills; experience with different types of PM frameworks
Excellent cross-functional stakeholder management
Additional Information

Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email [email protected]
Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a 40 mile radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.
This role will receive a competitive salary + benefits + equity. The salary for

US

-based employees will be aligned with one of the ranges below based on location; see which tier applies to your location here .
A variety of factors are considered when determining someone’s compensation–including a candidate’s professional background, experience, and location. Final offer amounts may vary from the amounts listed below.
The pay range for this role is:
108,000 - 189,000 USD per year (US Tier 1)

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