Senior Marketing Manager - North America

SENIOR MARKETING MANAGER (NORTH AMERICA)
Location : Fort Worth, TX
Arrangement : Onsite, Full Time
Remuneration:

120,000 USD
Unlock your potential!

At TOA Global, we have a deep commitment to empowering individuals to excel in their enterprises, careers, and communities. Our global footprint stretches across Australia, New Zealand, North America, Philippines, and South Africa, supporting our global clients in the accounting industry.
About this role
Lead the strategy and execution of TOA Marketing for North American (NA) region to deliver on marketing and business objectives for this fast-growing market.

You will deliver insight driven campaigns working cross functionally to achieve acquisition targets through various channels with a heavy focus on digital but also including direct and offline.
This is a 50/50 strategy/execution role and requires the successful candidate to gain in in-depth understanding of the North American accounting market and translate insights into data driven marketing briefs. The role also requires strong collaboration with the North American team and the ability to efficiently manage the North American program of work end to end ensuring both deadlines and targets are met.
Leadership : As a senior leader within the marketing team, lead by example to ensure each team member is reaching their full while fostering a high-performance mentality
Delivery : End to end management of the North American Program of Work to ensure campaigns are delivered on time, within budget and achieving campaign targets.
Strategy : Own, drive & execute the NA Marketing strategy to meet business objectives
MQLs/BQLs : Ownership of marketing leads through best-in-class execution of partnership, social, event, outbound and comms strategy & plan for NA market.
Stakeholder management:

Build strong relationships in NA Growth team & beyond as a trusted and strategic business advisor.
Innovation : Constantly evolving and willing to explore new creative approaches and channels, way of working
About you
Tertiary qualifications in Business, Marketing, Advertising
Minimum 10 years of experience in a demand generation/growth marketing role
Minimum 5 years experience of marketing leadership experience
Experience in accounting or finance industry desired.
Strong brief writing skills
Ability to facilitate clear and effective communication with internal stakeholders at all levels of the business.
Experience in working with complex organizations or environments and able to prioritize and solve burning issues quickly.
Comfortable working in a fast-paced and constantly evolving environment, be welcoming to change, comfortable working in a collaborative setting.
Highly organized and process-oriented
Thirst for knowledge - want to always stay up with the latest trends.
Team and People
Leadership : Provide expert marketing advice to the North American team to deliver qualified leads to the sales team. Mentor and develop team members to reach their full potential.
Performance Reviews : Ensure reviews are done with a development focus.
Succession planning : Start to map potential succession plans or lateral moves in the team.
Induction : Oversee the hiring, orienting, and training of the team
Inspire, Coach and Mentor : Guide and direct the activities of the team to ensure activity and performance targets are met. Mentor, train, coach and correct, when necessary
Marketing Representation : Represent the marketing team in Senior Mgmt. Meetings and Strategic discussions.
What's in it for you?
A competitive salary
Health Insurance and coverage
Life Insurance
Paid Leaves
Work-life balance and logging off on time for you to enjoy more personal time.
A genuinely diverse, caring, supportive and high achieving team environment.
Ongoing training, development, and career progression opportunities

We live by our

VALUES

to cultivate and foster growth and innovation.
BE AWESOME:

Exceptional individuals create collective genius. We celebrate success, reward outstanding performance, and make work fun by fostering a supportive and inspiring environment.
KEEP IT REAL:

We value honesty, accountability, and open communication. We own our actions, prioritize compassion, empathy, and understanding, and foster meaningful conversations.
BRING THE WOW:

We strive for excellence in everything we do. Going the extra mile is our standard, as we are committed to delivering outstanding results.
DREAM BIG:

We embrace a culture of continuous learning, exploration, and improvement. With ambitious goals, we constantly seek knowledge and self-improvement.

Visit us at:
Join TOA Global and experience the difference!
We passionately embrace diversity and inclusion in all aspects of our organization. We believe by fostering an environment that values and celebrates individuals from diverse backgrounds, we unlock innovation, drive creativity, and amplify our ability to serve our customers and communities with excellence.

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