Senior Marketing Specialist

Senior Marketing Specialist - ( 240001HB )

Description

Grow with the best. Join a smart, creative, and inspired team that works to support operational excellence. The Stantec community unites more than 28,000 employees working in over 400 locations across 6 continents. Our Functional Services Teams (FSTs) include Corporate Development, Finance, HR, HSSE, IT, Legal, Marketing/Communications, Practice Services and Real Estate and Procurement. Bringing together individuals with diverse backgrounds, talents, and expertise, our FSTs are vital to making our Company stronger.

Your Opportunity

Are you ready to wake up every day feeling inspired, excited about your job, and do you like to be part of a winning team? Are you looking for an opportunity where you can work with and be inspired by amazing creative colleagues, make an impact on your community, gain valuable experience, and build your career? Meet Stantec.

Our people are at the core of everything we do. Driven by a culture of inclusion, we offer dozens of employee resource groups, growth opportunities, and flexible work arrangements. We understand that the tools for success look different for everyone, and we’re committed to providing employees with the support and flexibility they need to thrive.

We’re looking for a full-time Senior Marketing Specialist to join our US South regional marketing and communications team. This position will work closely with technical project managers in our Buildings (Architecture) group to create compelling messages that set our firm apart from the pack, and with key business development leaders to help execute account plans. The ideal candidate will have a passion for nitty gritty details, and will be an energetic team player who can communicate effectively, manage multiple projects at the same time, and thrive in a deadline-driven environment.

If this sounds like your perfect role, we would love to hear from you.

Role Overview

Reporting directly to the US South region’s Marketing Team Lead focused on Buildings (MTL), the Senior Marketing Specialist works directly with the MTL and the region’s Buildings Business Center (BC) leadership, particularly but not exclusively in Florida, to proactively support business development, help build client relationships and work with various teams to develop and execute strategic initiatives. This position requires the ability to work in a fast-paced environment, multi-task, meet aggressive deadlines, and prepare designed-to-win proposals and engaging presentations.

The role also includes working with a larger Stantec team of Marketing, Business Development, Public Relations, and Communications professionals around the region and beyond to help build our brand awareness and identify market opportunities for top line growth.

Your Key Responsibilities

Business Development/Account Management/Proposal Development:

Provide input and work closely with BC leadership to support Stantec’s corporate and regional goals for revenue growth, profitability, and market leadership in selected regional target markets

Engage with BC leadership and Account Managers in developing specific strategies for client and related event coordination, project opportunity / lead tracking, and provide marketing leadership on major or multi-disciplinary proposals in support of account management

Partner with MTL, other Senior Marketing Specialists, and BC leadership to develop key clients and project “must wins” to target in each operating year

Maintain a thorough knowledge of Stantec's markets, clients, capabilities, staff, and primary competitors to support the development of pursuits as identified in the marketing and business development plans

Work with the regional marketing team and pursuit leaders/business developers to support cross-promotion of Stantec's various service offerings, where opportunities for the delivery of integrated services exist

Provide marketing support for all aspects related to the proposal process including workflow coordination, pursuit Go / No Go evaluation, resource requirements (e.g., identifying subject matter experts, external consultants, and related internal contributors), and technical content needs

Prepare high-impact proposals, presentations, and other communications in alignment with the Stantec brand

Serve in a quality control capacity during the preparation and review of proposal materials developed by the marketing team with specific emphasis on brand alignment, relevance, accuracy, procurement compliance, and timely delivery

Provide planning support for all aspects related to client presentations including the preparation of PowerPoint slides, presentation boards, and print collateral materials

Provide marketing support for client presentations that includes critiquing at dry runs

Facilitate debrief meetings following project wins/losses

Brand Management/Promotions:

Support implementation of the annual marketing and public relations strategies and plans through marketing communications, and community engagement initiatives and events for the Region.

Coordinate photography needs including client permissions, project profiles, detailed photography requirements, shoot strategy and location support

Assist with other promotional activities and local marketing and communications platforms including targeted publications, e-campaigns, promotional material, displays, and banner stands in support of key conferences/tradeshows and other client events

Marketing System Support/Leadership:

Develop and coordinate content for Stantec internal marketing platforms as well as our external website.

Maintain marketing systems information and promote its use.

Promote the consistent use of Stantec’s marketing information (SMKC) and business development (Pipeline) systems in support of data integrity, account management and business development efforts

Qualifications

Your Capabilities & Credentials

Strong knowledge and understanding of marketing and business development best practices

Detail oriented and organized, with exceptional prioritization skills

Ability to effectively balance conflicting priorities

Commitment to client service and ability to work in a team-oriented environment

Demonstrated proficiency with web-based tools and Microsoft Office applications, including but not limited to Teams, Outlook, Word, Excel. Working knowledge in the use of desktop publishing software such as Adobe InDesign, Photoshop, Acrobat, etc. Experience with Bluebeam a plus but not required.

Strong presentation coordination skills in small or large group environments, with proficiency in presentation support tools (e.g., PowerPoint)

Competencies in graphic design, copy writing, and copy editing (video editing a plus, but not required)

Ability to effectively communicate with senior management, supervisors, peers, and clients, internally and externally

Ability to work effectively within a group as well as independently motivated with minimal supervision

Awareness that ongoing training may involve professional development courses in the evenings or on weekends

Education and Experience

Post-Secondary in business, marketing, communications, public relations, or an equivalent level of experience

Minimum 7 years of experience in a marketing role in a medium to large sized organization (A/E/C or other professional services firm preferred but not required)

Experience with civic, commercial, aviation, higher education and/or Florida architecture markets is a plus but not required

This description is not a comprehensive listing of activities, duties or responsibilities that may be required of the employee and other duties, responsibilities and activities may be assigned or may be changed at any time with or without notice.

Stantec is a place where the best and brightest come to build on each others’ talents, do exciting work, and make an impact on the world around us. Join us and redefine your personal best.

Benefits Summary:

Regular full-time and part-time employees have access to medical, dental, and vision plans, a wellness program, health saving accounts, flexible spending accounts, 401(k) plan, employee stock purchase program, life and accidental death & dismemberment (AD&D) insurance, short-term/long-term disability plans, emergency travel benefits, tuition reimbursement, professional membership fee coverage and paid family leave. Regular full-time and part-time employees will receive ten paid holidays in each calendar year. In addition, employees will be eligible to accrue vacation between 10 and 20 days per year and eligible for paid sick leave (and if more generous, in accordance with state and local law).

Temporary/casual employees have access to 401(k) plans, employee stock purchase program, and paid leave, in accordance with state and local law.

The benefits information listed above may not apply to union positions because benefits for such positions are governed by applicable collective bargaining agreements.

Primary Location

: United States-Florida-Orlando

Other Locations

: United States-Florida-Miami, United States-Florida-Tampa

Organization

: BC-2066 Marketing & Communications-US South

Employee Status

: Regular

Job Level

: Individual Contributor

Travel

: Yes, 10 % of the Time

Schedule

: Full-time

Job Posting

: Apr 4, 2024, 10:10:33 AM

Req ID:

240001HB

additional
Stantec provides equal employment opportunities to all qualified employees and applicants for future and current employment and prohibit discrimination on the grounds of race, color, religion, sex, national origin, age, marital status, genetic information, disability, protected veteran status, sexual orientation, gender identity or gender expression. We prohibit discrimination in decisions concerning recruitment, hiring, referral, promotion, compensation, fringe benefits, job training, terminations or any other condition of employment. Stantec is in compliance with local, state and federal laws and regulations and ensures equitable opportunities in all aspects of employment. EEO including Disability/Protected Veterans

#J-18808-Ljbffr