Senior PR Lead, Travel, Wine + Spirits (Temp-to-Perm)

BPCM is a women-led public relations and communications agency built on strategic brand partnerships and sustainable storytelling. Our people are at the heart of everything we do, and we prioritize wellbeing, growth, and genuine connection. We are committed to sustainability, brand excellence, and creating meaningful, culturally resonant narratives for our clients—and we’re always excited to meet thoughtful, collaborative professionals who share those values.

We’re currently seeking a Temp-to-Perm Senior PR Lead (Account Supervisor Level) to join our Travel, Wine & Spirits team from February through the end of July, with the opportunity to transition into a full-time role based on performance and business needs. This role requires the ability to commit to up to 20-30 hours per week during the temporary period.

In this role, you’ll step into a leadership position within a fast-paced, creative environment, supporting and mentoring a team of PR professionals while helping to shape and execute impactful, results-driven campaigns for exciting, top-tier and luxury brands. This is a great opportunity for someone who’s eager to make an immediate impact, collaborate closely with a passionate team, and explore a long-term fit within BPCM.

• Serve as a primary client contact, leading multiple account programs and teams while delivering strategic value.
• Create and execute integrated PR campaigns that drive media coverage and brand awareness.
• Develop and advise clients on PR positioning, messaging, and measurable communications strategies.
• Proactively pitch and secure high-impact editorial opportunities; maintain ongoing press interest through creative story angles and news-driven outreach.
• Build and maintain strong relationships with travel and lifestyle media and influencers to secure coverage.
• Draft press materials including press releases, bios, talking points, and media alerts.

• Provide strategic input on content development and distribution to maximize media visibility and engagement.

• Collaborate with agency teams across social, events, and influencer marketing to deliver integrated programs.
• Monitor media coverage and industry trends to identify new opportunities.
• Brainstorm and execute creative partnership and activation ideas for clients and new business prospects.
• Develop full launch strategies for client partnerships and brand activations.
• Participate in new business efforts including ideation, research, and proposal development.
• Contribute to agency growth by introducing clients to new capabilities, expanding industry relationships, and engaging in relevant organizations.
• Manage planning and execution of client events (staffing, production, guest outreach, budgets, etc.).
• Develop and manage budgets, timelines, and other project-related deliverables.
• Provide coaching and guidance to team members to ensure strong performance and professional growth.

About You

• BA in Communications, Public Relations, Marketing, or a related field.
• 7+ years of experience in Travel, Wine & Spirits, or Lifestyle PR (agency or in-house), working with top hospitality, spirits, or luxury lifestyle brands.
• Deep knowledge of the travel and lifestyle media landscape and influencer ecosystem.
• Strong, established relationships with top-tier travel and lifestyle press.
• Proven track record of developing and executing successful PR campaigns and securing meaningful coverage.
• Excellent written, verbal, and interpersonal communication skills.
• Ability to thrive in a fast-paced, deadline-driven environment.
• Experience managing teams and mentoring junior staff.

• Medical, Dental, Vision Benefits
• 401k and additional supplementary benefits
• WFH Stipend
• Summer Fridays
• Generous PTO policy with a 2-week holiday break in December

This role will be hybrid.

The anticipated salary range for this position is $85 - $95,000 annually. Actual compensation is based on a range of factors including but not limited to skill set, level of experience, and location. Whether a prospective employee will be paid within the compensation range listed above will depend on a number of factors including but not limited to the candidate's depth of experience and qualifications; the level of specialization the role requires; budgetary considerations, and the local market conditions that exist where the employee will be based.

Why BPCM: 

We believe that the strongest aspect of our agency is our team, and we take great care in ensuring their wellbeing, connection and support. Our past, present and future team will tell you that BPCM is extremely strong at balancing a fast-paced, high-achieving environment with a strong community and individual care. Our agency is committed to excellence for our clients, and for each other. We offer a competitive salary, benefits, hybrid work schedule, WFH stipend, summer hours and a generous Paid Time Off policy.

BPCM is committed to fostering and promoting an inclusive environment that allows us to recruit and retain highly talented staff with diverse backgrounds and differing abilities. 

The job description is to be used merely as a guide of expectations rather than an exhaustive list of all duties and competencies.  All requirements and skills are subject to change as business needs evolve.