Senior Product Marketing Strategist - Communication Specialist-Production

Senior Product Marketing Strategist - Renewable Energy Sector

Job Title: Senior Product Marketing Strategist

Job Location: Juno Beach, FL

Expected Contract Length: 6 Months

About Our Client:

Our client is a leading energy company in Florida, pioneering sustainable solutions through innovative renewable energy programs. As an industry leader, they're committed to providing clean, reliable, and affordable energy solutions to millions of customers. Their award-winning solar programs are transforming Florida's energy landscape and setting new standards for environmental stewardship in the utility sector.

Position Overview:

We're seeking a dynamic Senior Product Marketing Strategist to lead marketing initiatives for groundbreaking renewable energy programs. This role offers an exciting opportunity to drive the adoption of solar energy solutions while developing and executing innovative marketing strategies.

Key Responsibilities:

• Drive strategic vision and growth for renewable energy programs

• Develop and implement innovative marketing campaigns

• Conduct market analysis and gather customer insights

• Create detailed buyer personas and target audience strategies

• Manage end-to-end go-to-market plans

• Optimize marketing campaigns across multiple channels

• Oversee marketing budget and track ROI

• Lead cross-functional teams and maintain stakeholder relationships

Required Qualifications:

• Bachelor's degree in Marketing, Business, or related field

• 7+ years of product marketing experience

• Proven track record in campaign management

• Strong analytical and strategic planning skills

• Experience with digital marketing channels

• Excellence in project management

• Outstanding communication and presentation skills

What We Offer:

• Competitive hourly rate

• Opportunity to work with cutting-edge renewable energy programs

• Professional development opportunities

• Collaborative work environment

• Chance to make a significant impact on Florida's sustainable future