SEO and Paid SEM Expert

We are seeking a SEO and Search Engine Marketing Expert to play a key role in our marketing team by assisting our Marketing Team in executing and managing online paid search campaigns across various platforms including Google, Bing, etc as well as giving our company a total SEO Makeover. You will be responsible for optimizing our paid search efforts, analyzing performance data, and making data-driven decisions to enhance campaign performance.
As a SEO & SEM Marketing Expert, you will collaborate with our Head of Marketing to develop and implement online marketing strategies that align with our business objectives. You will manage our paid search campaigns across multiple platforms, analyze campaign performance data, and optimize results. Working closely with our creative team, you will help create engaging ad creatives that reflect our brand aesthetics and identity. Join our team and help drive our brand's growth through innovative advertising strategies and data-driven decision-making.

RESPONSIBILITIES:
Collaborate with the Marketing Team to create and implement digital search marketing strategies aligned with business goals.
Execute and manage a complete makeover in company SEO Strategy
Analyze campaign performance data and make data-driven decisions to optimize performance
Monitor campaign budgets and adjust bids to ensure efficient spending
Work with the creative team to develop engaging ad creatives that align with brand aesthetics and identity
Stay current on the latest trends and best practices in digital marketing and paid advertising
Report on campaign performance to the Marketing Director and other stakeholders

REQUIREMENTS:
2+ years of experience in digital marketing, media buying, or a related field
Proficiency in paid advertising platforms including Facebook Ads Manager, Google Ads, TikTok Ads, and Reddit Ads
Experience analyzing campaign performance data and making data-driven decisions to optimize performance
Strong communication, collaboration, and problem-solving skills
Proven ability to manage multiple projects and priorities in a fast-paced environment
Commitment to staying up-to-date with the latest trends and best practices in digital marketing and paid advertising

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