SG Marketing Coordinator

Title: Marketing Coordinator 

Status: Full-time 

Hours:  Monday - Friday, 9am-6pm 

Location: Bloomington, IN

Reports to: Senior Advertising and Marketing Manager  

Company Summary: Secretly is a collective of leading independently-owned music companies comprised of three label groups, a music publishing company, a music distribution company, and affiliated support staff. Its major divisions include Secretly Group (record labels Dead Oceans, Jagjaguwar, Saddest Factory Records and Secretly Canadian, and music publisher Secretly Publishing), All Flowers Group (record labels drink sum wtr and Ghostly International), and The Numero Group. The Secretly affiliates each maintain a distinct artist roster but share a common ethos and staff who bring together an abundance of expertise, resources, insight and scalability while upholding the creative sanctity of these storied independent labels and their catalogues. 

Position Summary: As the Marketing Coordinator, you will play a pivotal role in supporting both our digital advertising efforts and our marketing department operations as a whole. Your responsibilities will include executing digital ad campaigns, coordinating a variety of other advertising and retail marketing deliverables, managing the flow of marketing department assets, and supporting the wider department as needed.     

Responsibilities:  

• Execute digital advertising campaigns across paid social and various other digital platforms 

• Work with Digital Marketing Director and Advertising Manager to ensure ad campaigns align with overall marketing strategies and budget allocations 

• Support the Advertising Manager in digital ad reporting and analysis  

• Coordinate other advertising deliverables for the Americas, including editorial banner assets and OOH creative 

• Manage department asset requests, implementing best practices to generate the best-performing content and overseeing flow of traffic between the art and marketing teams 

• Facilitate the distribution of marketing assets to internal and external stakeholders 

• Manage creation and maintenance of all music smart links, working with Advertising Manager to ensure inbound data is utilized across digital ads and other marketing campaigns 

• Manage the tracking and reporting of advertising actual spends  

• Collaborate with internal teams to ensure accurate tracking and reporting of marketing activities 

• Collaborate on any decks, reports or analysis as needed by the department  

• Act as support for select marketing department meetings  

• Provide support to Marketing Assistants, Managers and Directors as needed on overflow tasks  

The Ideal Candidate Demonstrates: 

• Strong analytical abilities to interpret data, draw actionable insights, and continuously optimize campaigns for better performance. 

• Advanced understanding of Google Sheets and Excel. 

• Excellent communication skills; an ability to communicate effectively across several departments with varying needs. 

• Strong organization skills and attention to detail; an ability to efficiently manage assets across a wide breadth of campaigns. 

• An ability to work on several projects at once. 

• Innovative thinking to develop ad strategies that capture attention and drive engagement in a crowded market. 

• Focus on achieving specific advertising KPIs and business objectives, with a commitment to driving measurable results. 

• Ability to quickly adapt to changes in advertising algorithms, platform updates, and shifts in consumer behavior. 

• Self-motivated and goal-driven. 

• A deep passion for discovering and talking about new music across a variety of genres. 

• A passion for the Secretly Group label roster a plus. 

SG Services, Inc. Benefits 

• Paid holidays including end of the year closure 

• Paid Time Off policy, which includes a separate Sick Days bank 

• 401K with corporate matching  

• 12 weeks for parental leave after birth or adoption paid at 100% of salary 

• Commuter Benefit 

• Volunteer Hours Matching Policy  

• Employee Assistance Program 

• Medical Health insurance covered at 100% for employee-only medical premiums 

• Dental & Vision insurance  

All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, age, race, creed, color, religion, sex, marital status, affectional or sexual orientation, gender identity or expression, ancestry, nationality, or national origin.