Social Media and Content Specialist

KEY DUTIES and RESPONSIBILITIES: 

• Support and report directly to the Public Affairs Officer (PAO). 

• Assist in developing, implementing, and managing the office’s social media strategy. 

• Manage and maintain office intranet and internet websites in compliance with DOJ standards. 

• Ensure websites have current content, functional links, correct formatting, and appealing visual layout. 

• Manage content for social media platforms including Twitter, Facebook, YouTube, etc. 

• Draft and post content, messages, and captions tailored to DOJ’s mission and goals. 

• Maintain a calendar of social media posts and office events, highlighting monthly initiatives. 

• Attend events, take photos/videos, and post documentation on office platforms. 

• Capture high-quality video, audio, and images using DSLR camera and external equipment. 

• Broadcast live content via WebEx, Zoom, or similar platforms. 

• Create/edit media using tools like Adobe Creative Suite, Camtasia, or Adobe Premiere. 

• Disseminate publications, announcements, and releases via social platforms. 

• Use tools like Hootsuite to manage and schedule social media content. 

• Monitor and analyze performance of social media outreach and messaging. 

• Provide monthly or periodic reports to PAO on social media impact. 

• Stay up to date with DOJ and EOUSA social media standards and implement updates. 

• Produce public service announcements, historical office projects, and multimedia content. 

• Attend training sessions as appropriate to stay updated on best practices. 

• Ensure all content complies with DOJ privacy and media regulations. 

• Assist PAO in managing and editing press releases, newsletters, and internal publications. 

• Track media coverage and use clipping services and searches for press monitoring. 

• Assist with organizing press events and handling press/public inquiries. 

• May require periodic evening or weekend hours (within 40-hour weekly max). 

• Support PAO with media file organization and content quality assurance. 

• Draft, proofread, and format documents using MS Word, Excel, PowerPoint, Publisher, and other relevant software. 

• Ensure accuracy and quality control over all public-facing content. 

• Perform other related media, content, and administrative tasks as assigned. 

EXPERIENCE and/or EDUCATION: 

• Bachelor’s Degree in Communications, Journalism, Marketing, or a related field  

• 2–3 years of relevant experience in content creation, digital media, or public relations 

KNOWLEDGE, SKILLS and ABILITIES: 

• Proficiency with digital media tools (Adobe Suite, Camtasia, Premiere). 

• Familiarity with web maintenance, HTML/CSS is a plus. 

• Strong writing, proofreading, and editing skills. 

• Ability to create engaging content tailored for multiple platforms. 

• Experience with livestreaming and video conferencing tools (WebEx, Zoom). 

• Skill in photography, videography, and use of DSLR cameras and audio tools. 

• Experience with social media analytics and marketing tools (Hootsuite, etc.). 

• Strong organizational skills and attention to detail. 

• Knowledge of DOJ media regulations – TBD 

• Ability to work flexible hours and manage competing priorities.