Job Description - Social Media Content Creator & Community Manager for Pet Brand
About Us
Neato is a ecommerce accelerator that partners with established consumer brands to drive digital growth and transformation. We work with category-leading brands to implement comprehensive digital strategies that deliver measurable results.
We're seeking a creative Social Media Content Creator & Community Manager to join our dedicated client team and craft the trending, high-engagement content that will establish our client as a must-follow brand. This is an opportunity to drive new growth for established brands with proven market success while working within a dynamic team of ecommerce specialists at Neato.
Role Overview
As our Social Media Content Creator & Community Manager, you'll be both the creative force behind viral-worthy content and the authentic voice that builds lasting relationships with communities. This hybrid role combines content creation (70%) with community engagement (30%) for Instagram, Facebook, and TikTok. Working under the guidance of a Digital Marketing Manager, you'll develop platform-native content that stops the scroll while fostering genuine connections that turn followers into loyal brand advocates.
Key Responsibilities
Content Creation (70% of role)
High-Volume Production: Create 3-4 pieces of content daily, including original productions, UGC adaptations, and trending format variations
20% Entertainment content (trending formats, memes, viral adaptations)
10% Community content (behind-the-scenes, team features, user spotlights)
Video Mastery: Produce short-form videos optimized for each platform's algorithm and audience behavior
Visual Excellence: Design and execute photo shoots featuring pets, products, and lifestyle moments
Community Management (30% of role)
Rapid Response: Reply to all comments and DMs within 2 hours during business hours (9am-6pm PST)
Relationship Building: Proactively engage with pet influencers, brand advocates, and community members
Brand Monitoring: Track brand mentions across platforms and respond appropriately to maintain brand reputation
Influencer Networking: Identify and build relationships with micro-influencers for potential collaborations
Platform Expertise
TikTok Leadership: Stay ahead of trends, sounds, and formats to create content with viral potential
Instagram Excellence: Develop cohesive feed aesthetics while maximizing Reels and Stories engagement
Facebook Community: Create shareable content that builds genuine community connections
Qualifications
Required Experience
3+ years of social media content creation experience, preferably for consumer brands
Proven track record of creating high-engagement content (portfolio required with performance metrics)
Expert-level proficiency in content creation tools: Adobe Creative Suite, Canva, CapCut, or similar
Strong understanding of platform-specific algorithms and best practices
Experience with community management and customer service via social media
Genuine experience with pets, animals, or pet care products (personal or professional)
Essential Skills
Creative Excellence: Exceptional eye for composition, storytelling, and visual narrative
Production Expertise: Proficiency in filming, editing, and post-production for social media
Trend Intelligence: Ability to identify and adapt trending content formats within hours
Community Building: Experience fostering authentic relationships and conversations online
Brand Fluency: Skill in maintaining brand voice while adapting to platform cultures
Analytics Mindset: Understanding of social media metrics and performance optimization
Personal Qualities
Pet Passion: Genuine love for animals and intuitive understanding of pet owner behavior
Authentic Communicator: Natural ability to connect with people and build trust online
Creative Problem-Solver: Turns everyday moments into compelling brand stories
High-Energy Collaborator: Thrives in fast-paced environment while maintaining quality standards
Detail-Oriented: Balances high-volume production with consistent brand standards
Culturally Aware: Naturally plugged into social media trends and emerging platforms
Compensation & Benefits
Competitive salary range: $60,000 - $80,000+ based on experience.
Performance-based bonus potential
Comprehensive health, dental, and vision insurance
Unlimited PTO policy
Professional development budget
Opportunity to work with reputable brands and expand your portfolio
Location
This position is based at Neato's headquarters in Las Vegas, NV, with occasional hybrid work allowed. Some travel to client locations (approximately 1-2 times per quarter) may be required.
How to Apply
Please submit your resume and the following
Portfolio: Showcase diverse content types with engagement metrics and results
Performance Examples: 3 specific examples of content you created that achieved significant engagement (include metrics)
60-Second Video: Brief introduction showing your personality and explaining your passion for pet brand content
Community Examples: Screenshots or examples of your community management style and approach
Application Process
Top candidates will participate in:
Portfolio review and initial screening
Skills assessment and culture fit interview
Brief content creation challenge
Final interview with client stakeholder participation
Neato Commerce is an equal opportunity employer committed to building a diverse and inclusive team. We encourage applications from people of all backgrounds, identities, and experiences.
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