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Social Media Director

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Job Description - Social Media Director



Position: Social Media Director
Location: Blake Fulenwider Dodge & Chevy – Eastland, TX


Full-Time - In-Person Position


 


Blake Fulenwider Automotive is seeking a creative, organized, and community-driven Social Media Director to manage and grow our digital presence for both the Blake Fulenwider Dodge and Blake Fulenwider Chevy GMC locations in Eastland, Texas. This position plays a key role in promoting dealership inventory, events, community partnerships, and brand awareness through engaging digital content.


 


Key Responsibilities:


• Manage and grow the dealership’s social media presence across Meta Platforms (Facebook & Instagram), YouTube, TikTok, X (Twitter), and LinkedIn
• Create, film, and edit engaging content, including vehicle features, promotional videos, event coverage, and dealership highlights
• Plan and coordinate community events, promotions, and dealership specials to increase brand visibility
• Develop and execute social media campaigns that support sales, service, seasonal promotions, and manufacturer initiatives
• Monitor social media engagement, respond to messages and comments, and maintain a positive online brand presence
• Collaborate with dealership leadership, sales teams, and community partners to highlight dealership involvement and customer experiences
• Track performance metrics and optimize content strategy to improve reach, engagement, and lead generation
• Maintain brand consistency across all platforms and ensure content aligns with dealership marketing goals


 


Preferred Qualifications:


• Experience managing social media accounts for businesses or brands
• Strong knowledge of Meta Business Suite, social media scheduling tools, and content creation platforms
• Ability to film, edit, and produce short-form and long-form video content
• Strong communication and organizational skills
• Experience planning and promoting community or dealership events
• Ability to work in a fast-paced environment and manage multiple projects


 


Equal Opportunity Employer


Blake Fulenwider Automotive is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, gender, age, national origin, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.




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