The Social Media Manager is responsible for developing, implementing, and managing social media strategies that increase brand awareness, audience engagement, and business growth. This role oversees content planning, campaign execution, social platform management, analytics reporting, and online community engagement across multiple digital channels.
The Social Media Manager collaborates with marketing, design, content, and sales teams to deliver creative and data-driven campaigns in a fully remote environment.
This is a fully remote position; however, applicants must currently reside in the United States and be legally authorized to work in the U.S. Applications from individuals residing outside the United States will not be considered.
Key Responsibilities
Develop and execute comprehensive social media strategies aligned with company objectives
Manage company social media accounts across multiple platforms
Create, schedule, and publish engaging content including graphics, videos, and written posts
Monitor audience engagement and respond to comments, messages, and inquiries
Analyze campaign performance metrics and optimize strategies accordingly
Collaborate with creative and marketing teams on branding initiatives and campaigns
Manage paid social media advertising campaigns and budgets
Conduct competitor analysis and monitor social media trends
Prepare performance reports and strategic recommendations for leadership
Ensure brand consistency across all social media and digital communication channels
Required Qualifications
Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, or related field
3–6 years of experience in social media management, digital marketing, or content strategy
Strong understanding of social media trends, audience engagement, and platform algorithms
Excellent written, verbal, and visual communication skills
Experience managing social media campaigns and content calendars
Strong analytical and problem-solving abilities
Ability to work independently and manage multiple projects in a remote environment
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