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Social Media Manager

Job Description - Social Media Manager

Objective:


To strategically manage and elevate the digital ecosystem of Company. Our goal is to establish a professional and cohesive brand image across key platforms — LinkedIn, Instagram, Facebook, X, YouTube, and the official website — while optimizing for search, engagement, and long-term scalability. This digital initiative aims to attract large-scale clients, improve visibility, build industry credibility, and support our future business ambitions.


Scope of Work:


1. Website Revamp & Management


2. LinkedIn Management


·       Daily weekday posting with minimum 5 professional posts per week.


·       Topics include industry blogs, company milestones, leadership thoughts, festivals, events, and market updates.


·       Profile revamp to include accurate details, visual branding, and pinned highlights.


3. Instagram & Facebook Management


·       Platform-specific post designs maintaining the Company’s color palette.


·       Exclusive content: behind-the-scenes, employee stories, festive creatives.


·       Story highlights, reels, and interactive content to boost engagement.


4. X (formerly Twitter) Management


5. YouTube Channel Management


6. Blog & Content Strategy


7. Company Overview Document


8. Company Presentation


9. Brand Assets & Identity


10. Photography & Visual Assets


11. AI & Automation Software Development


12. Reporting & Analytics


13. Budget Constraint & Flexibility



Delivery Expectations


·       Weekly digital content calendar and performance report


·       5 professional posts/week on LinkedIn


·       Platform-adapted content for Facebook, Instagram, and X


·       Fortnightly YouTube content with proper editing and scripting


·       SEO-optimized website with blog and real-time update support


·       Google Map integration for all physical locations


·       Complete branding kit and media library


·       AI-powered automation tool for freight documentation osts/week on LinkedIn


·       Platform-adapted content for Facebook, Instagram, and X


·       Fortnightly YouTube content with proper editing and scripting


·       SEO-optimized website with blog and real-time update support


·       Google Map integration for all physical locations


·       Complete branding kit and media library


·       AI-powered automation tool for freight documentation

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