Social Media Success Manager

Overview: We are seeking an entry-level Social Media Success Manager (SMSM) to support and grow our social media presence across multiple platforms. This role is ideal for someone passionate about social media, digital content, and online community building who is eager to learn and grow in a professional marketing environment.

This is a hybrid position requiring in-office attendance at the Whiteville, North Carolina office at least three (3) days per week to collaborate with the marketing and communication teams.

Key Responsibilities

Strategic & Content Leadership

• Work with internal or external partners to plan and optimize social campaigns, including audience targeting.
• Assist in the creation, scheduling, and publishing of social media content across platforms.
• Support the development and maintenance of social media content calendars.
• Ensure posts align with brand voice, messaging, and guidelines.

Content Creation & Publishing

• Assist in preparing captions, posts, and basic visual or video content.
• Assist with brainstorming creative ideas, trends, and campaigns.
• Repurpose content across platforms to maximize reach and engagement.

Audience & Community Engagement

• Monitor social media conversations, respond to community interactions, and foster meaningful engagement.
• Manage online communities across platforms and build relationships with followers, influencers, and partners.
• Help foster a positive and engaging online community. 

Analytics & Reporting

• Track basic performance metrics such as engagement, follower growth, and reach.
• Assist in preparing reports and summaries on social media performance.
• Learn how to interpret analytics and apply insights to improve content performance.

Collaboration & Growth 

• Work closely with teammates, marketing, communication, and leadership teams during in-office days.
• Participate in training, feedback sessions, and continuous learning opportunities.
• Stay informed on social media trends, platform updates, and best practices.

Required Skills & Qualifications

• High School Diploma or equivalent required.
• 0–1 years of experience managing personal, academic, or professional social media accounts.
• Strong interest in social media, digital marketing, and content creation.
• Excellent written communication skills and attention to detail.
• Basic understanding of major platforms such as Instagram, Facebook/Meta, and LinkedIn. 
• Ability to follow processes, meet deadlines, and take feedback constructively.
• Strong organizational skills and willingness to learn.

Preferred Qualifications

• Coursework, certifications, internships, or hands-on experience related to marketing or social media.
• Familiarity with social media scheduling tools.
• Basic experience with graphic design or video tools.
• Interest in analytics, reporting, or digital trends.