Specialist, Ad Tech Services

Description

• Manage the full lifecycle of digital ad campaigns, from trafficking and testing to implementation and quality assurance. 
• Become an expert in IAB specifications, ensuring all creative assets meet these standards. 
• Traffic and distribute ad tags to vendors within established deadlines, proactively addressing any implementation challenges. 
• Collaborate closely with partners, resolving discrepancies in reporting, creative, and trafficking, always striving for flawless execution. 
• Master the art of floodlight tag creation in CM360, ensuring accurate implementation and quality assurance. 
• Be a champion for knowledge sharing, assisting internal teams in staying ahead of the curve on ad serving technologies (Ad Blocking, Ad Verification, Programmatic, Dynamic Creatives, Cookie deprecation, etc.). 
• Partner with Client and Media teams to guarantee proper UTM execution across all tactics. 
• Be a stickler for process, ensuring all internal teams adhere to established procedures and protocols. 
• Troubleshoot technical issues related to internal and external ad server systems. 
• Coordinate seamlessly with third-party vendors, including Programmatic Engines, ad verification partners, and survey vendors. 
• Contribute to the development and maintenance of Ad Serving Standard Operating Procedures (SOPs). 
• Provide guidance and training to junior team members, fostering their growth and development. 

• Minimum 1 year of experience in a specialist role within the digital media industry. 
• Strong understanding of ad tech fundamentals and concepts. 
• Working knowledge of Google Campaign Manager (GCM). 
• Proficiency in Microsoft Office Suite. 
• Exceptional organizational skills and meticulous attention to detail. 
• Excellent verbal and written communication skills, with the ability to present information clearly and concisely. 
• Proven ability to prioritize tasks, manage time effectively, and deliver under tight deadlines while juggling multiple projects. 
• Proactive and self-motivated, with a knack for anticipating challenges and taking initiative. 
• Strong collaborative skills, with the ability to build positive relationships with cross-functional teams. 
• Adaptable and flexible, thriving in a fast-paced and dynamic environment. 
• Customer-centric approach, dedicated to providing exceptional service to both internal and external stakeholders. 
• Comfortable navigating ambiguity and eager to learn and contribute wherever needed. 
• Experience working with various ad serving platforms. 

The base salary for this position at the time of this posting may range from $40k to $75k. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility and qualifications.