Sr Commercial Manager

About Hana Group

Hana Group is a global leader in ready-to-eat Pan-Asian cuisine, bringing fresh, chef-crafted sushi and Asian-inspired dishes to customers through our in-store kiosks and food service operations. With a presence in major grocery retailers across the U.S., we’re committed to delivering high-quality food that’s convenient, delicious, and prepared with care. Our culinary teams operate with a passion for food and a dedication to service that drives every customer interaction. 

Our Culture

At Hana Group, we believe our people are the heart of our success. We’re proud to foster a diverse and inclusive work environment where team members feel empowered, supported, and inspired to grow. Whether you're rolling sushi, managing a kiosk, or supporting operations behind the scenes, your work makes a real impact on the customer experience and the company’s success. We invest in our employees through hands-on training, leadership development, and clear pathways for career advancement. 

Why Join Us

Joining Hana Group means being part of a fast-paced, entrepreneurial company that’s transforming the way people eat. We operate with a focus on food safety, operational excellence, and customer satisfaction, while never losing sight of the people who make it all happen. If you're passionate about food, thrive in dynamic environments, and want to be part of a company that’s growing across the U.S., Hana Group could be the perfect fit for you. 

The Senior Commercial Manager – Mai brand is a hands-on business leader who drives revenue growth by acting like a general manager while remaining grounded in rigorous analytical thinking. This role blends CPG brand management, retail/category analytics, innovation thinking, and instore execution. The position will use retail and shopper data to drive assortment, pricing, innovation pipeline, and shopper activation programs. It partners closely with Sales, Operations, Sourcing, Culinary, Marketing, and Finance to deliver growth with speed and clarity. The role solves critical commercial problems by leveraging data, influencing stakeholders, and bringing new products to life across our store footprint.

Key Competencies

Commercial Strategy, Category Management, Advanced Analytical Insights, Pricing & Promotions Strategy, Innovation & Product Lifecycle Management, Retail Execution & Activation, Cross Functional Leadership & Communication, Project Management & Operational Agility-Functional Leadership & Communication

Duties and Responsibilities

• Understand, interpret and socialize weekly and monthly commercial performance
  • Lead weekly business management rhythms
  • Identify category trends, diagnose issues, and recommend actions across regions & store clusters
  • Turn complex data into clear insights that guide decisions
• Lead assortment strategy—SKU productivity, rationalization, price-pack architecture
  • Recommend item lineups and space choices based on category & assortment analytics
  • Support Sales with category stories and fact-based selling materials-based -in
  • Design, run, and report on pragmatic in-store tests to validate & scale commercial initiatives
• Build and maintain pricing guidelines by product and segment that support trial, repeat and trade-up
  • Actively manage price bands and price-pack architecture
  • Help design promo calendars and evaluate results of promotional events
  • Balance volume, margin, and customer value in everyday pricing decisions
• Translate shopper and category insights into new product ideas, in partnership with Lead Chefs
  • Support concept refinement, business casing, and initial forecasting
  • Track product launch performance, recommend scale-up or course correction based on results
• Shape strategy for in-store activations & merchandising, in partnership with the Creative team
  • Develop merchandising strategy guidelines
  • Build creative briefs for signage, banners, or seasonal features
  • Monitor asset performance & provide feedback for continuous improvement

This job posting describes the general duties and responsibilities for the position. Other duties as required may be assigned.

• 5–8 years in CPG or retail business management (e.g., brand management, category management, or commercial analytics)
• Additional experience in strategy consulting or other professional services a plus.
• Experience in product development or innovation management a plus.
• Excellence with a broad array of retail data & metrics; ability to turn data into clear, actionable stories.
• Strong project management and cross functional influence skills; excellent communication and presentation skills.
• Experience in shopper marketing or food retail a plus.
• Familiarity with visualization tools (Power BI, Tableau) a plus.
• Willingness to travel nationally as needed to support/tour field operations to bring the business to life.

Hana Group, North America is an equal opportunity employer.

Salary:  $95,000 - $105,000 USD Annually