Sr. Graphic Designer

Job Description

The Senior Graphic Designer role requires a combination of exceptional visual design skills, strategic thinking, and operational awareness. This position goes beyond execution, playing a critical role in shaping how creative work is prioritized, developed, and delivered across the organization.

As a senior member of the creative function, this individual is responsible for leading high-impact design work across campaigns, product marketing, digital experiences, and brand initiatives. The role also influences how creative resources are leveraged, balancing hands-on design with the strategic use of external partners to scale output without compromising quality.

This is a highly collaborative position that partners closely with Brand, Product Marketing, Digital, and Content teams to bring ideas to life in a way that is both visually compelling and aligned with business goals.

Key Responsibilities

1. Creative Leadership & Execution

• Lead the design and execution of high-quality creative across channels, including digital, print, campaigns, web, email, and events
• Translate business goals, audience insights, and brand strategy into compelling visual concepts and assets
• Ensure consistency and excellence across all deliverables, maintaining and evolving brand standards
• Contribute to and elevate the overall creative direction of marketing initiatives
• Own projects from concept through final delivery, including iteration and refinement

2. Creative Strategy

• Develop clear, insight-driven creative approaches that align with campaign objectives
• Partner with stakeholders early to shape briefs, clarify goals, and define success criteria
• Bring forward new ideas, design trends, and innovative approaches to continuously improve creative output

3. Resource & Workflow Optimization

• Assess incoming creative needs and determine the most effective path to execution (self-led, collaborative, or external support)
• Help streamline creative workflows, intake processes, and timelines to improve efficiency and reduce bottlenecks
• Maintain visibility into workload and priorities to ensure deadlines are met without compromising quality

4. External Partner Collaboration

• Collaborate with freelance designers, agencies, and creative partners as needed to expand capacity
• Provide clear direction, feedback, and quality control to ensure external work meets brand and business standards
• Build a reliable network of creative partners that can be leveraged as demand fluctuates

5. Cross-Functional Partnership

• Act as a trusted creative partner to marketing and business stakeholders
• Communicate clearly on timelines, expectations, and trade-offs
• Participate in campaign planning and contribute creative perspective to strategic discussions

Qualifications & Skills

• 7+ years of experience in graphic design or visual communication roles
• Strong portfolio demonstrating high-quality work across multiple channels and formats
• Deep expertise in Adobe Creative Suite and modern design tools
• Ability to balance concepting and hands-on execution with speed and precision
• Experience working with cross-functional teams in a fast-paced environment
• Strong communication and presentation skills, with the ability to explain design decisions clearly
• Experience collaborating with external vendors, freelancers, or agencies
• Highly organized with the ability to manage multiple projects and shifting priorities
• Strong editing and proofreading skills
• Ability to travel as needed
• Ability to meet deadlines, budgets, and objectives, and work as a team with other Marketing and cross department professionals