Sr. Marketing Operations Manager

At Bloomerang, we believe change happens on purpose. We champion the power and potential of nonprofits, igniting next-level impact with the team and technology built for purpose. Our powerful giving platform and stellar support enable tens of thousands of nonprofits to raise more, recruit more, and retain more, fueling maximum impact and raising the bar on what’s possible for the nonprofit sector. That's why, even as the nonprofit sector sees declines in giving, Bloomerang customers raise more year over year.

We're also in the business of creating thriving employees. Join a mission-driven culture built on our core values of Simplify, Care and Act. We know our people are the key to our success, and we're proud to be home to some of the most innovative and skilled individuals in the workforce today. Come feel invigorated and unstoppable with us!

The Role

As a Sr. Marketing Operations Manager, you will play a critical role in scaling and optimizing Bloomerang’s marketing engine while also owning the execution of high-impact marketing campaigns. Reporting to the Director of Marketing Operations, you will operate at the intersection of systems, data, and campaign delivery—ensuring our marketing programs run efficiently, accurately, and drive measurable revenue impact.

This role blends platform ownership and strategy with hands-on campaign execution, making it ideal for a highly organized and technical operator who can both architect scalable systems and execute within them. You will partner cross-functionally with Demand Generation, Lifecycle Marketing, Sales, and Revenue Operations to translate business objectives into streamlined workflows, reliable reporting, and high-performing campaigns.

What You Will Do

• Own and optimize the marketing automation ecosystem (Marketo and/or HubSpot), ensuring it is architected to support scalable growth and efficient campaign execution


• Execute end-to-end marketing campaigns, including build, QA, testing, segmentation, and deployment across email, nurture, and integrated programs


• Manage and optimize marketing tech stack integrations (e.g., Salesforce, enrichment tools), ensuring seamless data flow, field governance, and system interoperability


• Define and refine lead management processes, including lead scoring, lifecycle stages, routing logic, and Sales handoff in partnership with Revenue Operations


• Partner cross-functionally with Demand Generation, Lifecycle Marketing, Sales, and Revenue Operations to translate strategy into high-performing campaigns and workflows


• Build and maintain reporting dashboards to track campaign performance, funnel conversion, and ROI, delivering actionable insights to stakeholders


• Champion data quality, enrichment, and process improvements to enhance segmentation, personalization, operational efficiency, and overall marketing performance

What You Need to Succeed

• 6+ years of Marketing Operations experience in B2B SaaS companies: You’ve managed complex marketing systems and programs that drive pipeline and revenue.


• Deep expertise in Marketo and/or HubSpot: You can build and optimize workflows, nurture campaigns, lead scoring models, and lifecycle programs.


• Lead scoring and lifecycle mastery: You define and optimize MQL definitions, scoring models, and routing rules to maximize conversion and Sales alignment.


• Marketing system integrations experience: You’ve managed integrations between Salesforce, MAPs, enrichment tools, and other SaaS platforms to ensure clean, actionable data.


• Process builder and systems thinker: You document processes, identify bottlenecks, and implement scalable workflows that improve efficiency.


• Self-sufficient and execution-oriented: You’re not afraid to roll up your sleeves and drive projects end-to-end, from strategy through execution, independently and effectively.


• Experience with enrichment and data quality tools (Clay/6sense): You optimize enrichment workflows to improve lead quality, segmentation, and campaign targeting.

Benefits

Health + Wellness
You’ll have access to generous health, vision, and dental insurance options as well as HealthiestYou, a healthcare service that offers convenient, confidential access to quality doctors 24/7, anytime, anywhere. 

Time Off
You'll get a competitive PTO package that includes 20 PTO days, 3 flex days, 4 optional volunteer days, 12 paid holidays, as well as paid parental leave. More is more!

401k
You'll receive a 401k match to help invest in your future.

Equipment
Everything you need to be successful, shipped right to your door. You got this. We got you.

Compensation 
The salary range for this position is $98,000 - $140,000. You may also be eligible for a discretionary bonus. Actual compensation within the range will be dependent on your skills, experience, qualifications, and location, as well as applicable employment laws

Location
This is a permanent, full-time, fully remote position (within the U.S. and select Canadian Provinces only). Employees living in Indianapolis, IN are welcome to work from our company headquarters. We do not offer Visa sponsorship or relocation assistance at this time.

Accommodations
Applicants who require accommodations may contact [email protected] to request an accommodation in completing an application.

Bloomerang is an Equal Opportunity Employer. Individuals seeking employment at Bloomerang are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.