Sr. Product Marketing Manager

About the Team

The Product Marketing team at CircleCI is responsible for translating between the product, our customers, the rest of marketing and the field. We are a small, highly collaborative team of aggressively cross-functional facilitators running one step ahead of a truly modern product org. We work in a high-trust, high-autonomy way and welcome more of the same.

About the Role

We're looking for a Sr. Product Marketing Manager who thrives on the breadth, variety, and flexibility that comes from working across the org. If you approach challenges with curiosity and prefer to move fluidly between strategic and tactical execution, we'd love to hear from you. As members of an AI-forward org we are constantly assessing how we can make the most impact through thoughtful use of generative and agentic AI and you will be expected to do the same.

Your work will cover all aspects of Product Marketing including

• Translating complex, rapidly evolving technical capabilities into compelling narratives for developer, platform engineering, and executive audiences.


• Partnering with Product Management to guide product direction, pricing, packaging, etc.


• End-to-end GTM planning and execution for product launches, including strategy, field enablement, and post-launch adoption measurement.


• Competitive intelligence landscape and research


• Becoming an SME on our customers, target segments, buyer personas, and community — and ensuring that perspective is present across all go-to-market motions.


• Field enablement materials and education

What You'll Bring

• Substantial experience in product marketing or an equivalent set of roles, with a proven track record that includes launching products, driving adoption, and owning KPIs in a heavily cross-functional environment


• Ability to adapt messaging for technical, business, and executive audiences based on deep understanding of user needs in both written and presented materials


• A passion for thoughtful automation the drive to use AI to unlock new possibilities

Nice to haves

• Experience in the software development tools ecosystem, interacting with engineers or similarly technical audiences.


• Existing examples of how you have used AI to expand what's possible in your role.