Staff Content Designer, Growth

The role
As Staff Content Designer, it will be your responsibility to shape the future of personal finance by delivering a consistent SoFi voice throughout the experience, establishing content frameworks that set a high standard for excellence and collaborating with a multi-disciplinary set of stakeholders. You’ll focus on one or more product areas with a particular lens on Member Growth initiatives.  The Member Growth team sits at the center of how millions of people discover, understand, and get value from SoFi - owning some of the highest-impact moments across acquisition, onboarding, and activation. 

You’ll work alongside the Designers, Researchers and larger team within Member Growth and additional work with other Content Designers, Marketing writers, Legal & Compliance colleagues, Brand Strategists and teams to bring the best holistic experience to life for our members.

SoFi has achieved significant growth, with ambitious plans ahead, but to continue this growth we need great talent. And that starts with you.

Responsibilities

• Drive content creation across a number of concurrent work streams within one or more product areas including new features, improvements and optimizations. 


• Establish and maintain content style guides and repeatable content frameworks.


• Collaborate closely with Designers, Researchers, Marketing Creatives, Legal & Compliance colleagues and Brand Strategists to iterate and drive clear solutions that bring SoFi’s voice to life in product.


• Develop effective solutions based on research, member insights, and industry best-practices (across finance and tech).


• Present content solutions and clearly communicate design intent through documentation and presentations.


• Collaborate with other content designers working on other product areas to drive alignment and consistency across the entire user experience.


• Share work early and often for wide visibility and alignment.

Qualifications and Experience

• 8+ yrs experience of experience working in product design/UX roles


• Strong point of view on voice, tone, formatting, etc.


• Ability to leverage and work with a wide range of tools (ie Figma, Witer.AI, CMS’s, etc).


• Lived experience with high-growth products, strategies & tactics.


• Expertise in content design best practices across software products.


• Strong collaboration skills across cross-functional teams including product management, engineering and marketing.


• Ability to translate user research, user needs and product data to make informed design solutions.


• Track record for delivering end to end solutions with cohesive language and patterns, from initial concepts to launch.


• Experience presenting work and rationale to senior leadership and advocating for user needs in the context of business goals.


• Experience working in a highly collaborative, fast-paced, agile environment using tools like Jira and Confluence.


• A portfolio URL or PDF to submit with examples of content designer work.

Even better

• Experience working on financial products.


• Experience working on content guidelines and frameworks.


• Experience working on multi-phased, long-term initiatives.


• An eye for the copy errors in this job description. ;)