Store Associate Lead - Aspen Collection - Winter 25-26

With roots dating back to 1946, and a division of Aspen One, Aspen Skiing Company owns and operates four mountains—Aspen Mountain, Snowmass, Aspen Highlands, and Buttermilk. Aspen Skiing Company takes pride in the coexistence of resort, community, and the environment, which exemplifies its values of living fully, honoring people and place, taking the long view, and pursuing excellence in everything it does. Aspen Skiing Company is where guests from around the world come to renew the mind, body, and spirit through unforgettable experiences at the confluence of nature, culture, and recreation.  

Aspen Skiing Company also owns and operates the award-winning Aspen Snowmass Ski & Snowboard School, Four Mountain Sports rental and retail shops, and a collection of sustainably sourced on-mountain food and beverage outlets. Aspen Snowmass encompasses 5,680 acres of skiable terrain across four mountains, more than 40 ski lifts, and more than 410 trails. For more information, visit www.aspensnowmass.com or follow @aspensnowmass on Instagram, Facebook, and X.  

Please note that all official communications from the Talent Acquisition or Human Resources team are sent from email addresses within the [email protected], aspen.com, aspensnowmass.com, aspenhospitality.co, limelighthotels.com & thelittlenell.com domains.

Position Summary  

The Store Associate Lead plays a pivotal role in delivering an elevated guest experience by guiding and supporting the store team to exceed service and sales goals. This role combines hands-on guest engagement with leadership responsibilities, including coaching associates, overseeing daily operations, and ensuring high standards in merchandising and product knowledge. The Lead fosters a collaborative, motivated environment that empowers team members to deliver exceptional, personalized service. This position reports to the Store Manager. 

This role will be accepting applications until October 1, 2025 for the Winter 25-26 Season.

Essential Job Functions / Key Job Responsibilities 

• Deliver exceptional guest service by modeling a welcoming, attentive, and solutions-focused approach that reflects Aspen Snowmass standards 
• Guide guests through rental, retail, ticket, and reservation processes, offering knowledgeable product recommendations that enhance their experience and drive sales 
• Support team members by answering questions, sharing product knowledge, and helping resolve guest concerns or issues promptly 
• Monitor store flow and adjust team focus or assignments to ensure smooth operations during peak periods 
• Operate point-of-sale and RTP systems to process transactions accurately and assist others with troubleshooting as needed 
• Maintain accurate cash handling and support daily till balancing and reconciliation 
• Assist in training new associates and reinforcing service, merchandising, and operational expectations 
• Ensure the sales floor remains clean, organized, and guest-ready, and help uphold visual merchandising standards 
• Perform basic tuning and equipment maintenance to ensure gear is ready, safe, and up to standard 
• Oversee stockroom organization, assist with receiving, and coordinate restocking to maintain inventory flow 
• Help monitor for loss prevention issues and support reporting of inventory or cash discrepancies 
• Other duties as assigned 

Education & Experience Requirements 

• High school diploma or equivalent required 
• Minimum of 2 years of experience in retail sales or rental operations in a guest-facing, high-volume environment required 
• At least 1 year of experience in a leadership or peer support role, such as shift lead, key holder, or trainer, preferred 
• Completion of ski manufacturers’ binding certification preferred or willingness to obtain 
• Prior experience using rental, ticketing, or reservation software systems preferred 

Knowledge, Skills & Abilities  

• Knowledge of winter sports equipment, apparel, and gear performance to support guest needs and train others on product features 
• Understanding of company policies, POS systems, and rental/retail operations with the ability to guide others in best practices 
• Familiarity with merchandising techniques, visual standards, and sales strategies that support guest engagement and revenue goals 
• Skilled in retail selling techniques with the ability to coach team members on building guest trust and driving purchases 
• Strong verbal and written communication skills with the ability to provide clear direction and supportive feedback 
• Demonstrated ability to lead by example and positively influence team dynamics and performance 
• Ability to manage multiple priorities, delegate tasks when appropriate, and adjust to peak business flow 
• Committed to upholding safety, risk management, and guest service standards consistently 
• Adept at resolving guest concerns with professionalism, empathy, and a focus on long-term satisfaction 
• Comfortable working independently and as part of a team, with a proactive approach to supporting operations 
• Ability to communicate clearly in English; Spanish, Portuguese, or other language skills helpful in supporting international guests 
• Maintains professionalism under pressure while creating a welcoming, service-first environment 

Work Environment and Physical Demands

• Ability to stand, walk or be on your feet for extended periods of time. Kneeling and bending may be required
• Regularly work indoors with no adverse conditions. Some positions require exposure to outdoor elements or a combination of both indoors and outdoors and may be required to walk on slippery and uneven surfaces
• Must be able to frequently lift, push or pull up to 50 lbs. individually or with assistance (weight limits can vary according to position, but no more than 50 lbs.)

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. By accepting a position with Aspen One, Aspen Snowmass, Aspen Ventures or Aspen Hospitality you acknowledge that you are able to perform the essential functions of the job with or without reasonable accommodation.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job. To request accommodation during the application and interviewing process, please contact Human Resources at 970-300-7700.         

This job description is designed to indicate the general nature and level of work. It is not designed to contain or be interpreted as a comprehensive list of all duties, responsibilities, and qualifications required of employees assigned to this job. Duties and responsibilities may change at any time with or without notice.

Aspen One is an equal opportunity employer (Minority/Female/Disabled/Veteran). At Aspen One, inclusion, equity, and diversity are fundamental to fulfilling our vision of building a better workplace and better world. From our hiring practices through the entire employee experience, we embrace and celebrate the unique experiences, perspectives and cultural backgrounds that each employee brings to the workplace. We encourage diverse points of view which allows us to develop innovative solutions to the ever-evolving world of work. Aspen One strives to foster an environment where our employees feel respected, valued and empowered, and our team members are at the forefront of helping us promote and sustain an inclusive workplace that works for all.

For an overview of Aspen One Company's benefits and other compensation visit www.aspensnowmass.com/employment/benefits-and-perks

Aspen One participates in E-Verify.

E-Verify & Right to Work Poster